Growth Marketing Intern

About the Role:

The Growth Marketing Intern position at DataFlow Group is structured as an intensive, career-accelerating launchpad rather than a standard entry-level checklist. It offers a deep dive into the complex mechanics of B2B2C lifecycle marketing, where you will learn exactly how acquisition, activation, referral, and retention connect within a real-world platform.

What You'll Own

• Webinar programme management :

Plan and run our webinar calendar end to end. Topic selection, speaker

coordination, registration, reminder sequences, live-day logistics, and post-event follow-up and reporting.

• Referral programme execution :

Manage the day-to-day of our professional referral programme: tracking

performance, coordinating incentive payouts and communications, and testing ideas to increase participation.

• Omnichannel lifecycle communications :

Build, schedule and send campaigns across email, WhatsApp Business and in-app push notifications.

• Reporting & insight :

Track open, click, attendance and referral-conversion metrics; pull these together into simple, honest weekly reports the team actually uses to make decisions.

• Cross-functional coordination :

Work closely with content, design, product and country teams across the world to keep campaigns aligned with what's actually happening in the business.

What You'll Learn

• This role is deliberately built as a launchpad into a Growth Marketing career, not just a task list. Over the course of the internship you'll build hands-on fluency in:
• Full-funnel lifecycle marketing. How acquisition, activation, referral and retention connect in a real B2B2C platform.
• Marketing automation and CRM/messaging tooling used for email, WhatsApp Business API and push notification campaigns.
• Webinar and event marketing as a demand-generation channel, from funnel design to post-event nurture.
• Referral and incentive-programme mechanics, including how growth teams measure and optimise virality.
• Data-led decision-making. Reading campaign dashboards and translating numbers into next actions.
• You'll also get direct exposure to and mentorship from DataFlow Group's Growth Head and senior marketing leadership not a rotational programme where you sit three layers removed from decisions.

What We're Looking For

• Recently completed, a degree in Engineering or Marketing.
• Genuine curiosity about growth marketing.
• Comfortable with numbers: happy to work in spreadsheets, read a dashboard, and spot when something looks off.
• Sharp, clear written communication. You'll be drafting campaign copy that real professionals read and act on.
• A collaborative mindset. This role touches content, design, product and regional teams every week.

Nice to Have (Not Required)

• Prior exposure to email or marketing automation platforms (e.g. HubSpot, Braze, MoEngage, WebEngage or similar)
• Familiarity with WhatsApp Business tools or webinar platforms (Zoom, GoTo Webinar, etc.)
• Basic skills in Canva, Figma or similar for lightweight campaign assets