Growth Hacker / Growth Generalist

Growth Hacker / Growth Generalist

Sampurna Growth Academy (SGA)

We are looking for someone who can figure things out and make growth happen.

Not just a Meta Ads person.

Not just a social media person.

Not just someone who makes reports.

We need a Growth Generalist who can understand a product, find its audience, build the funnel, test ideas, analyse numbers and keep improving until it works.

What you'll work on

SGA is building education products for students across Maharashtra — from academic preparation to career, leadership and real-world learning.

You will work across the complete growth journey:

Attention → Lead → WhatsApp → Qualification → Sales → Admission → Retention

What you'll actually do

• Run and optimise Meta / Google performance campaigns
• Create and test ad hooks, offers, creatives and audiences
• Build simple, high-converting landing pages & funnels
• Design WhatsApp lead journeys and follow-ups
• Work closely with the sales team to improve lead-to-admission conversion
• Track CAC, CPL, conversion rates, ROAS and funnel drop-offs
• Set up and improve CRM / automation workflows
• Conduct rapid A/B experiments
• Research students, parents, competitors and new markets
• Identify new growth channels beyond paid ads
• Work with creators/designers to produce content that actually converts
• Test referral, school, community and local-partner growth models
• Use AI aggressively for research, execution, automation and experimentation
• Build dashboards that tell us what to do next, not just what happened
  

We would love someone who

• Is naturally curious and extremely internet-native
• Understands marketing + sales + product + data
• Loves experimenting
• Can execute without waiting for perfect instructions
• Knows enough tech to work with Shopify, landing-page builders, analytics, CRM and automation tools
• Can write decent copy
• Can look at numbers and spot problems quickly
• Understands Indian / Maharashtra consumer behaviour
• Is comfortable talking directly with customers when research is needed
• Thinks in terms of growth and revenue, not vanity metrics
  

Big advantage if you

• Understand Marathi
• Have marketed education / D2C / consumer products
• Have worked in an early-stage startup
• Have built a funnel from scratch
• Have used Meta Ads, GA4, GTM, Shopify, WhatsApp APIs, CRM tools or no-code automation
• Constantly experiment with new AI tools
  

What we DON'T want

Someone whose answer to every problem is:

Let's increase the ad budget.

We want someone who asks:

Why aren't people clicking

Why aren't leads responding

Why aren't parents buying

Where exactly is the funnel leaking

What experiment can we run tomorrow

The mindset

You don't need to know everything.

But when we say:

We want to launch this product in Maharashtra and get our first 100 customers.

Your instinct should be:

Okay. Let me figure out how.

If that sounds exciting rather than intimidating, we'd like to meet you.

Role: Full-Time — Growth Hacker / Growth Generalist

Company: Sampurna Growth Academy (SGA)

To Apply

Don't send us only your CV.

Send us:

1. One growth experiment you've executed.
2. One product/company whose growth you admire and why.
3. If SGA gave you ₹1,00,000 and 30 days to acquire students, what would you do first