Growth Associate

Growth Associate — The Proteinest

Location: Gurugram (on-site)

About The Proteinest

The Proteinest is a D2C plant-based nutrition brand. We build products people come back for, and we grow on brand and retention rather than ad spend. We move fast, and everyone here owns real work from day one.

The Role

We are looking for a Growth Associate. You will work across retention, outreach & everything in between, to take a D2C brand scaling fast, sitting close to the people making decisions and seeing how a brand is built.

This is not a role with one narrow lane. Some weeks, you will be writing and shaping content. Other weeks, you will be reaching out to creators, partners & communities. And often, you will be doing whatever the brand needs that week. If that sounds like your kind of chaos, you will enjoy this.

What You'll Work On

Outreach

• Reach out to creators, communities, partners & potential collaborators.
• Own the follow-ups and keep conversations moving.
• Build and maintain outreach lists and trackers.

Growth and everything else

• Support campaigns end-to-end, from planning to execution.
• Track what is working and report back with real numbers.
• Take on whatever moves the brand forward that week.

What We're Looking For

• Someone who wants to learn how a brand is built, not just tick off tasks.
• Strong instinct for what will work and what will not. You can look at a post or an ad and say why it lands.
• Someone who has good communication skills.
• Comfortable using AI tools like ChatGPT and Claude to work faster.
• Proactive. You spot what needs doing and start doing it.
• Available full-time, on-site in Gurugram

Nice to Have

• Interest in fitness, nutrition, wellness, or food.
• MBA Degree