growth associate - digital marketing

Job Summary

Acquire millions of qualified users and build a strong Real Estate brand in a highly competitive industry. Join us as Growth Associate, learn from our Growth Manager and take ownership of a variety of existing and new marketing channels. If you are analytical and data driven, this is the right role for you. Expect to learn at lightning speed about paid channels, referrals, A/B testing, bots, branding and more. This role collaborates closely with a cross-functional team of operators and engineers to ensure that we are acquiring high-quality users and prepared to scale. You will have a major impact on our growth trajectory: you will be expected to develop a deep understanding of consumer needs, identify new opportunities for traffic growth, and defining strategic initiatives. The result of your hard work will be incredible learnings, strong connections and enabling thousands of people to find housing in metro cities.

Responsibilities

• Drive, test, measure, and iterate on various types of growth campaigns to generate new demand
• Take a highly analytical approach to measuring performance and turn insights into actionable plans
• Research new marketing trends and keep the team informed
• Optimize marketing budget by quantifying most efficient growth channels
• Handle advertising campaigns on Facebook advertising, Google adwords platforms - strategize, publish, monitor, optimize, deliver.
• Work closely with our design team to create highly effective cratives to achieve record CTRs
• Experiment new creative formats and find best ways to deliver value out of them
• Create phoenomenal experience in our remarketing campaigns by telling a progressive story in different touchpoints
• Develop and make use of automation tools to fine tune the campaigns and achieve accurate results

Qualifications

• 3 years of experience in managing digital marketing campaigns
• Strong quantitative analytic skills
• A successful track record of growing consumer-centric customer acquisition campaigns
• Background and ability to manage brand and creative development
• Multi-channel marketing expertise and marketing partner development
• Bachelor s degree from a 4-year university ideally with a quantitative or technical concentration

Personal Characteristics

• Go-getter, self-driven and highly ambitious
• Drive For Results/ Business Acumen Focus.
• Team player
• Strong interpersonal skills
• Result oriented