Growth Analyst- Market Research

Job Summary

To be responsible for studying the company profile and operations to understand its marketing needs, conducting marketing research to identify industry trends and commercial opportunities, and developing and implementing a marketing strategy according to the objectives and budget of the client.

Role Overview

Will conduct market research, competitor analysis, consumer studies, data interpretation, and reporting to support strategic marketing decisions. Strong analytical, research, communication, and reporting skills are essential.

Responsibilities

• Collect data on consumers, competitors, and the marketplace and consolidate information into actionable items, reports, and presentations.
• Understand business objectives and design surveys to discover prospective customers' preferences.
• Compile and analyze statistical data using modern and traditional methods to collect it.
• Perform valid and reliable market research and SWOT analysis.
• Interpret data, formulate reports, and make recommendations.
• Use online market research and catalogue findings in databases.
• Provide competitive analysis on various companies' market offerings, identify market trends, pricing/business models, sales, and methods of operation.
• Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct.
• Remain fully informed on market trends and other parties research and implement best practices.
• Study the company profile and operations to understand its marketing needs.
• Conduct marketing research to identify industry trends and commercial opportunities.
• Develop and implement a marketing strategy according to objectives and budget.
• Write reports with suggestions for improvements and new ideas.

Qualifications

• The candidate should have a Bachelors degree and MBA in marketing; additional certification is preferred.
• The candidate should have a minimum of one-two years of experience.

Skills

• Excellent interpersonal and communication skills (written, verbal, and presentation), positive attitude, and willingness to go the extra mile.
• Strong analytical and critical thinking/problem-solving skills.
• Business mindset to understand the rationale behind the transactions and ability and willingness to dive deeper into industry issues and bring greater insights to our clients.
• Strong computer knowledge, including good working knowledge of Microsoft Word, Excel, and PowerPoint.