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    Job · 14991048

    HM

    Group Head

    hive minds digital marketing school · Bengaluru · onsite · Posted 50d ago

    Not disclosedFresherfulltimeSourced fromFoundit

    About a minute. You'll make an account on the way through.

    About this role

    What will you do

    • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
    • Track, report, and analyze website analytics and PPC initiatives and campaigns
    • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
    • Optimize copy and landing pages for paid search engine marketing campaigns
    • Perform ongoing paid keyword discovery, expansion and optimization
    • Research and analyze competitor advertising links

    What are we looking for

    • Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing
    • Well-versed in performance marketing, conversion, and online customer acquisition
    • Up-to-date with the latest trends and best practices in search engine marketing
    • In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
    • Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
    • Strong analytical skills and experience generating SEM reports
    • Familiarity with A/B and multivariate experiments
    • Working knowledge of HTML, CSS, and JavaScript development and constraints
    • BS/MS degree in Marketing or a quantitative, test-driven

    About HiveMinds

    HiveMinds is a full-service digital marketing agency, it is part of the Madison group. In the last 11 years, Hiveminds has contributed to the stellar growth of a few start-ups that have now become unicorns in the country. Our clients span across countries- India, UAE, USA, Malaysia and industries insurance, education, food-tech, health-tech, cryptocurrency, FMCG, appliances etc. We have dedicated teams for google ads, Facebook, amazon marketplace , Flipkart, native ad platforms etc. Our teams are spread across Bangalore (head office), Mumbai, Delhi-NCR and Dubai.

    Sourced from foundit

    Skills

    AnalyticsHTMLBid management toolsOmnitureBingWebtrendsOnline customer acquisitionyahooJavascriptCSSNetInsightGoogle AdsPerformance MarketingSEM

    Group Head · waiting for your command