Government Sales Manager - Healthcare

Job Description

Job Title

Business Development – Sales

Company Profile

Hitachi MGRM Net Ltd is a global organization that crafts social innovation solutions across different sectors covering the citizen life-cycle. We focus on partnering with citizens, institutions, and governments to digitally transform the lives of people, communities, and society, enabling them to achieve their full potential.

With various business bases across India, Hitachi MGRM Net initiatives range from Educational e-Governance Technologies, Healthcare Technologies, Insurance Technologies, Automotive Technologies, Information & Telecommunications Systems, Smart City Solutions, Data Center Solutions, Digital Solutions & Services, Infrastructure Systems, Industrial Systems, and many more.

Area of Operations

Business Development, Lead Generation, Business Operations, Client Relationship Management

Job Summary

The BD / Sales Representative will be responsible for identifying, engaging, and nurturing sales opportunities within Central Government, State Government, PSUs, Government Hospitals, and Medical Colleges. The role involves lead generation, telephonic and virtual client interactions, tender opportunity identification, appointment setting, proposal coordination, and supporting the field sales team to achieve business growth.

Key Responsibilities

• Generate qualified leads from Government healthcare organizations.
• Conduct outbound calls, emails, and virtual meetings to introduce the company's healthcare products/services.
• Build and maintain relationships with key stakeholders in Govt departments, government hospitals, health departments, and medical colleges
• Identify upcoming tenders, RFPs, GeM opportunities, and procurement requirements.
• Schedule meetings and product demonstrations for the sales team.
• Maintain an updated database of government contacts and sales opportunities in the CRM.
• Follow up on quotations, proposals, and pending approvals.
• Coordinate with internal teams for proposal preparation, technical documentation, and compliance requirements.
• Track sales pipeline and ensure timely follow-up for opportunity conversion.
• Support bid management activities by collecting required documents and information.
• Prepare weekly and monthly sales reports, pipeline reports, and management dashboards.
• Monitor competitor activities and market trends in the government healthcare segment.
• Ensure adherence to company policies and government procurement guidelines.

Key Accountabilities

• Lead generation from Government Healthcare Sector.
• Appointment generation for sales team.
• Opportunity qualification.
• Proposal follow-up.
• Customer relationship management.
• Sales pipeline management.
• Revenue support.
• Open for travel to PAN India

Required Qualifications

• Bachelor's degree in Life Sciences, Pharmacy, Healthcare Management, Business Administration, or a related discipline.
• MBA in Marketing or Healthcare Management is preferred.

Experience

• 7–10 years of experience in Inside Sales, Tele Sales, Lead Generation, or Business Development.
• Experience in Healthcare, Medical Devices, Diagnostics, Hospital Solutions, Digital Healthcare, Staffing, or Pharmaceutical industry is preferred.
• Exposure to Government healthcare sales, GeM Portal, CPP Portal, or tender-based business will be an advantage.

Required Skills

• Excellent verbal and written communication.
• Strong tele-selling and negotiation skills.
• Lead generation and opportunity qualification.
• Request for Information generation
• Connects with Senior Professional in Govt departments
• MS Excel, PowerPoint, and Word proficiency.
• Proposal coordination.
• Relationship management.
• Knowledge of Government procurement processes.
• Time management and multitasking.
• Strong analytical and reporting skills.

Key Performance Indicators (KPIs)

• Number of outbound calls per day.
• Qualified leads generated.
• Meetings/demo appointments scheduled.
• Sales pipeline value created.
• Proposal conversion ratio.
• Follow-up effectiveness.
• Revenue generated through inside sales support.
• Customer response turnaround time.
• Achievement of monthly and quarterly targets.

Preferred Competencies

• Understanding of Government Healthcare Ecosystem.
• Knowledge of GeM, e-Tendering, and Public Procurement.
• Customer-centric approach.
• Result-oriented mindset.
• Self-motivated and target-driven.
• Ability to work under pressure.
• Team collaboration and coordination.

Key Government Customers

MOH & FO

DMER

NHM

Ministry of Health

Government Medical Colleges

Salary

As per company standards and candidate experience.

Working Conditions

• Monday to Friday (or as per company policy).
• Office-based with regular telephonic and virtual customer interactions.
• Occasional travel for client meetings, exhibitions, or government events, as per the business plan.