Google Ads Specialist

Roles and Responsibilities :

• Develop and execute Google Ads campaigns to achieve desired ROI, conversion rates, and sales goals.
• Conduct keyword research, ad copywriting, and landing page optimization to improve campaign performance.
• Analyze campaign metrics using Google Analytics to identify areas of improvement and optimize ad spend accordingly.
• Collaborate with cross-functional teams (e.g., SEO, social media) to ensure consistent brand messaging across all marketing channels.

Job Requirements :

• 1-4 years of experience in Google AdWords management or a related field.
• Strong understanding of Google Ads platform, including campaign types, targeting options, and bidding strategies.
• Excellent analytical skills with ability to interpret data insights from Google Analytics reports.
• Proficiency in creating compelling ad copies, landing pages, and tracking conversions.