Google Ads & Merchant Center Launch Manager Shopify E-commerce

Were launching Shopify stores selling supplements and trending e-commerce products, starting in the USA and UK and then EU. We need an experienced manager to own the processfrom coordinating developers to launching ads and managing performance.

Our target is 1–2 new stores per week, typically with 1–2 products each. You’ll work independently with developer support and minimal day-to-day oversight.

Responsibilities

• Review products, marketing claims, and websites for potential Google Ads/GMC policy issues before launch.
• Hire Shopify developers through Upwork/Fiverr within approved budgets, coordinate daily, and ensure timely delivery.
• Check product pages, business details, shipping/return policies, and checkout for accuracy and Google policy requirements.
• Set up and manage Merchant Center, product feeds, shipping settings, and account connections.
• Coordinate and verify Google Ads purchase tracking, GA4, and conversion values.
• Launch and optimize Google Shopping and branded Search campaigns within agreed budgets and profitability targets.
• Monitor GMC daily, promptly troubleshoot errors and disapprovals, and manage review requests.
• Maintain a launch tracker, provide brief daily updates, and build repeatable launch processes.

Requirements

• Proven experience with Google Ads, Merchant Center, Google Shopping, and Shopify.
• Strong knowledge of GMC policies and hands-on experience resolving disapprovals.
• Ability to manage developers and multiple store launches simultaneously.
• Strong written English, reliable communication, and independent problem-solving.
• Experience with supplements, single-product stores, and US/UK markets is a strong advantage.

Compensation

Competitive hourly or monthly pay based on experience, plus performance bonuses for timely, quality launches and achieving agreed profitability targets. Bonus amounts and targets will be agreed upon in advance, with opportunities for increased compensation as the portfolio grows.

To apply, include:

1. Examples of stores you helped launch and your specific responsibilities.
2. A GMC issue you resolved and Google Shopping results you can share.
3. How you would manage 2–3 weekly launches alongside existing campaigns.
4. Your availability, time zone, and expected hourly or monthly rate.

We’re looking for someone who takes ownership, meets deadlines, and keeps launches moving without constant follow-up.