Google Ads Manager

• Plan, create, manage, and optimize Google Ads campaigns across Search, Display, YouTube, Performance Max, and other relevant campaign types.
• Manage Google Ad Manager activities, including ad inventory, placements, line items, targeting, trafficking, and campaign delivery.
• Monitor campaign performance and optimize bids, budgets, audiences, keywords, placements, and creatives.
• Conduct keyword research and competitor analysis.
• Develop and optimize ad copies and extensions/assets.Role & responsibilities.
• Implement and monitor conversion tracking using Google Tag Manager, Google Analytics 4, and Google Ads.
• Prepare regular campaign performance reports and provide actionable insights.

Preferred candidate profile :

• 1-3 years of hands-on experience in Google Ads and Meta Ads.
• Strong understanding of Google Ads Manager and Meta Ads Manager.
• Practical knowledge of Google Search, Display, YouTube, and Performance Max campaigns.
• Experience with lead-generation and conversion-focused campaigns.