Google Ads Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Google Ads Manager based in India.

This role is responsible for managing and optimizing Google Ads campaigns designed to deliver measurable business growth and strong return on investment. You will oversee campaign strategy, audience targeting, keyword research, bidding, creative testing, and budget allocation across multiple Google advertising channels. The position combines hands-on campaign management with performance analysis and data-driven decision-making. You will monitor key metrics, identify optimization opportunities, and translate campaign data into actionable recommendations. Collaboration with marketing and cross-functional teams will ensure paid search initiatives support broader business objectives. The role also offers an opportunity to stay ahead of evolving advertising technologies, trends, and automation opportunities. It is well suited to a performance-focused digital marketer who enjoys experimentation, optimization, and delivering tangible results.

Accountabilities: Develop, launch, manage, and continuously optimize Google Ads campaigns across Search, Display, and YouTube, aligning strategies with business objectives and maximizing ROI.

Monitor campaign performance metrics such as CTR, conversion rates, CPC, advertising spend, and revenue, making data-driven adjustments to improve results.

Conduct keyword research and audience analysis to improve targeting, ad relevance, engagement, and campaign effectiveness.

Manage advertising budgets and allocate spend strategically across campaigns while maintaining cost efficiency and performance targets.

Test and refine ad creatives, landing pages, bidding strategies, targeting approaches, and other campaign variables to identify opportunities for improvement.

Prepare detailed performance reports covering campaign results, spend, revenue generation, and key insights for strategic decision-making.

Troubleshoot campaign and advertising performance issues, identifying root causes and implementing timely solutions.

Stay current with Google Ads features, digital advertising trends, industry developments, and best practices to maintain competitive campaign strategies.

Collaborate with internal marketing and cross-functional teams to align paid advertising strategies with broader campaigns, content initiatives, and business goals.

Support the implementation of new advertising tools, technologies, and automation processes that improve campaign performance and operational efficiency.

Requirements

Minimum 2 years of hands-on Google Ads/AdWords experience, with demonstrated expertise in campaign creation, optimization, monitoring, and analysis.

Strong knowledge of SEO, SEM, and PPC advertising, including an understanding of how these channels complement one another.

Google Ads certification is required.

Experience working within a digital marketing or advertising agency environment is a plus, particularly where managing diverse campaigns or client requirements is involved.

Strong analytical and problem-solving skills, with the ability to interpret campaign data and translate insights into practical optimization actions.

Demonstrated ability to manage advertising budgets, prioritize initiatives, and maintain a performance-oriented approach.

Strong written and verbal communication skills and the ability to collaborate effectively with cross-functional stakeholders.

Curiosity and willingness to stay informed about new advertising features, technologies, trends, and optimization techniques.

Ability to work independently, manage priorities effectively, and maintain consistent performance in a fast-paced digital marketing environment.

Technical setup should include a dual-monitor computer with at least 8 GB of RAM, internet speed of at least 25 Mbps, and a camera with at least 1080p resolution.

Benefits

Competitive salary base.

Full-time schedule of 40 hours per week, 8 hours per day.

Permanent work-from-home setup.

Monday–Friday work schedule aligned with Eastern Standard Time (EST).

Unlimited free access to professional training courses and an internal SOP library.

Opportunities for professional development and career advancement.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1