Google Ads Executive

Job Summary

Join our dynamic team at EvenDigit, a leading digital marketing agency under Softude, a CMMI Level 5 Company. As a Google Premier Partner Meta Marketing Partner, we pride ourselves on delivering exceptional digital marketing solutions. Were seeking a talented Google Ads Analyst with 4-5 years of experience to drive success for our clients.

Responsibilities

• Develop and execute comprehensive Google Ads strategies aligned with client objectives.
• Collaborate with team members to implement and refine strategies for optimal performance.
• Create, manage, and optimize Google Ads campaigns across various platforms (search, display, video, shopping).
• Conduct keyword research, ad copy creation, and landing page optimization to enhance campaign performance.
• Implement A/B testing and other optimization techniques to improve ROI.
• Maintain strong client relationships through regular updates and performance reviews.
• Adjust strategies based on client feedback and changing business needs.
• Guide and mentor junior team members, fostering a collaborative and productive environment. Conduct training sessions to keep the team updated on the latest trends and best practices in Google Ads.
• Oversee Google Ads projects to ensure timely and budget-compliant completion.
• Utilize project management tools for tracking and reporting.
• Define KPIs and monitor campaign performance using analytics tools. Provide regular, actionable performance reports to clients and internal stakeholders.
• Stay updated on Google Ads trends and best practices.
• Apply innovative approaches to enhance campaign performance.
• Address and resolve client concerns promptly and effectively. Troubleshoot technical issues related to ad delivery, tracking, or account setup.
• Identify and act on opportunities for upselling and cross-selling Google Ads services.
• Assist in pre-sales activities and create supportive case studies and portfolios.
• Meet training targets and apply new knowledge to projects. Encourage team participation in company activities for better collaboration.

Experience

• Holding 4 - 5 years of hands-on experience in managing Google Ads campaigns.

Technical qualification and skills

• Proficiency in Google Ads dashboard and other tools like Google Data Studio, Google Analytics 4, and Google Tag Manager.
• Proficiency with computers. Well-versed with MS Office, Google Docs, and Google Sheets.
• Proven track record of driving successful Google Ads campaigns and achieving KPIs.
• Ability to troubleshoot technical issues related to ad delivery, tracking, or account setup.
• Strong analytical skills with the ability to interpret data and optimize campaigns based on insights.
• Familiarity with A/B testing methodologies and campaign optimization strategies.
• In-depth knowledge of Google Ads platform, including search, display, shopping, video, and app campaigns.
• Experience in conducting thorough keyword research and competitive analysis using tools like Google Keyword Planner, SEMrush, Ahrefs, and Moz.
• Expertise in implementing bid adjustments, ad copy testing, and landing page improvements.
• Excellent verbal and written communication skills to effectively interact with clients, team members, and stakeholders.
• Commitment to staying updated with the latest trends, best practices, and technologies in Google Ads and digital marketing.
• Proven experience in managing client relationships and ensuring high levels of client satisfaction.
• Proficiency in project management tools such as Basecamp, Trello, or Asana to manage tasks, timelines, and deliverables.
• Ability to oversee multiple projects simultaneously, ensuring timely and budget compliant completion.

Educational Qualification

• Bachelors degree in Marketing, Digital Marketing, Business Administration, or a related field (required).
• Master s degree in Marketing, Digital Marketing, Business Administration, or a related field (preferred).
• Google Ads certification (required).
• Additional certifications in digital marketing, such as Google Analytics, Google Tag Manager, SEMrush, or HubSpot (preferred).
• Meta and Amazon Advertisement experience is a plus
• Continuous education through industry-recognized programs, webinars, and workshops to stay updated with the latest digital marketing trends and technologies (preferred).

Soft skills

• Excellent verbal and written communication skills to convey complex ideas clearly and persuasively.
• Strong leadership skills to inspire and guide team members towards achieving goals.
• Strong problem-solving skills to identify issues quickly and implement effective solutions.
• Exceptional time management and organizational skills to manage multiple projects simultaneously and meet deadlines.
• Strong analytical and critical thinking skills to interpret data and make informed decisions.
• Strong client management skills to build and maintain long-term relationships.
• High attention to detail to ensure accuracy and quality in campaign execution and reporting.
• Proactive in identifying opportunities for improvement and driving continuous innovation.

Growth Opportunity

• Onsite opportunities for working directly with clients or attending industry events and conferences.
• Defined career growth path with clear milestones and progression plans.
• Continuous learning and skill development opportunities through training sessions, workshops, and certifications.
• Exposure to cutting-edge digital marketing tools and technologies.
• Opportunities to lead and mentor a growing team, enhancing leadership skills.
• Participation in strategic decision-making processes and high-impact projects.
• Networking opportunities with industry experts and thought leaders.
• Access to resources for staying updated with the latest trends and best practices in Google Ads and digital marketing.

Work Location

• Indore

Option for Hybrid Working

• No

Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.