General Manager Marketing

Role & responsibilities

• Develop and execute integrated marketing strategies aligned with business goals, brand positioning, and market dynamics to drive growth and build brand equity.
• Lead end-to-end marketing operationsmedia, digital, events, customer engagement, and Franchise partner activations, ensuring CI-compliant, high-impact campaigns.
• Champion customer-centricity by leveraging market intelligence, competitor benchmarking, and feedback to sharpen targeting and enhance customer experience.
• Build and lead a high-performing marketing team across locations with a focus on collaboration, agility, and results-driven execution.
• Align closely with Sales and Service teams to jointly drive revenue outcomes, lead conversion, and cross-functional synergy.
• Implement robust marketing analytics to track campaign performance, customer engagement, and ROI—enabling informed, data-backed decisions.

Preferred candidate profile

A motivated Marketing professional with experience in Luxury Retail,Digital Marketing and organising curated events for UHNI/HNI customers.