General Manager - Growth
Swiggy · Bengaluru · onsite · Posted 51d ago
Not disclosedFresherfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Work Mandate : Mandate 1 : Employees will come to the office thrice a week at their base location and work remotely for the remaining days.
What You'll Own
Top-line growth
What You'll Own
Top-line growth
- Own MTU, OPD, and GOV as your primary north-star metrics. Set quarterly targets, build the forecast model, and be accountable to the board on growth trajectory.
- Design and execute city-level and cohort-level growth strategies — knowing when to go deep in existing markets versus when to seed new ones.
- Build and manage the promotions and incentives calendar, balancing acquisition investment against payback periods and contribution margin.
- Partner with the digital marketing team to continuously drive down CAC — identifying the highest-signal channels, improving landing-to-install conversion, and building referral loops that turn existing users into acquisition engines.
- Work with the product team to remove friction from the new-user funnel — onboarding flows, first-order nudges, and address-to-order completion rates.
- Build attribution rigour — define CAC accurately across paid, organic, and viral channels, and use it to make sharper channel investment decisions.
- Drive daily app engagement and order frequency through compelling consumer experiences — not just discounts. Think meal occasion ownership, use-case expansion (late-night, weekday lunch, payday specials), and engagement mechanics that feel native to our GenZ audience.
- Develop and own the platform's consumer value proposition beyond price — exploring entertainment, engagement, and community features that increase daily opens and reduce churn.
- Function as the connective tissue between product, marketing, and ops — translating consumer insights into roadmap inputs and ensuring growth initiatives are delivered end-to-end.
- Lead a small, sharp growth team over time — who are hands-on and high-output.
- Entrepreneurial & Action-Oriented – You thrive in ambiguity, love building from scratch, and move fast
- Strategic & Execution-Focused – You can craft a vision and execute with precision
- Strong Relationship Builder – You can attract, onboard, and retain top-tier service providers
- Data-Driven & Process-Oriented – You understand how to scale operations efficiently and effectively
- Customer-Obsessed – You deeply care about both user and seller experiences and prioritize their needs.
Sourced from foundit
Skills
CAC reduction performance marketingdata-driven process-orientedstrategic execution-focusedConsumer ExperiencesDigital Marketing
About Swiggy

Swiggy
Internet
4.5k+
employees
2014
12 years old
Bangalore,Karnataka
India
About
Restaurant aggregator and food delivery platform
Industries
InternetLogistics
Employee ratings
5,592 reviews
3.7/ 5
Culture
3.5
Career growth
3.2
Work-life
3.5
Employees rate it well for
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