{"@context":"https://schema.org","@type":"JobPosting","title":"General Business Manager","description":"

Roles and Responsibilities

Develop and execute go-to-market strategies for new product launches, focusing on P&L management and sales leadership.
Manage key accounts, driving business growth through effective trade marketing initiatives.
Oversee general business management activities, including budgeting, forecasting, and resource allocation.
Collaborate with cross-functional teams to drive business development and revenue expansion.
Analyze market trends and competitor activity to inform strategic decisions.

Desired Candidate Profile

12-20 years of experience in FMCG industry with expertise in General Business Management, Sales Leadership, P&L Management, Business Development, Go-to-market Strategy & Trade Marketing.
MBA/PGDM degree from a premier institute (IIM/ISB/FMS).
Proven track record of success in leading high-performing teams and delivering results-driven outcomes.

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