Founder's Office

Job Description

Job Type: Full-time, Work from Office (WFO)

Location: Chhatarpur, New Delhi

Experience: 5+ years

Industry: Health & Wellness | Nutraceuticals | D2C E-commerce

About Muditam:

Muditam is a fast-growing wellness brand focused on delivering authentic, effective, and affordable health solutions. We combine the wisdom of Ayurveda with modern digital strategies to build long-term relationships with our customers and improve their overall wellness journey.

About the Role:

We are looking for a high-caliber entrepreneurial operator to work directly with the founders as part of the Founder's Office. This role is designed for someone who has built, operated, or scaled a business before and understands what it takes to move from an idea to execution. Prior founder/co-founder experience is highly valued.

Key Responsibilities:

• Work directly with the founders on high-priority strategic, growth, and operational initiatives.
• Identify, evaluate, and build new business opportunities, categories, products, channels, and revenue streams.
• Own initiatives end-to-end — from identifying an opportunity and developing the business case to execution, launch, optimization, and scale.
• Drive strategic projects across growth, marketing, sales, product, operations, supply chain, finance, technology, and customer experience.
• Analyze business performance, customer behavior, sales trends, unit economics, cohorts, and market data to identify opportunities and problems.
• Develop business plans, financial models, go-to-market strategies, and execution roadmaps for new initiatives.
• Work closely with functional leaders to ensure strategic priorities translate into measurable execution.
• Identify bottlenecks and build systems, processes, and operating mechanisms to improve organizational efficiency.
• Evaluate competitors, emerging categories, consumer trends, and changing market dynamics.
• Support expansion into new geographies, channels, and international markets.
• Take ownership of critical business metrics and drive initiatives to improve revenue, profitability, retention, customer experience, and operational efficiency.
• Act as a thought partner to the founders on important business decisions.
• Step into ambiguous or undefined problems, structure them, develop solutions, and drive them to completion.
• Build and lead cross-functional teams or project teams where required.
• Represent the founders and company on selected strategic initiatives and external partnerships when required.

What We're Looking For:

• 5+ years of relevant professional experience in startups, entrepreneurship, consulting, business strategy, growth, category management, or D2C/e-commerce.
• Prior founder/co-founder or entrepreneurial experience is strongly preferred.
• Prior experience in a D2C e-commerce business is mandatory.
• Strong understanding of D2C business models, digital marketing, customer acquisition, conversion funnels, retention, marketplaces, e-commerce operations, and unit economics.
• Strong commercial and financial understanding — revenue, margins, CAC, LTV, contribution margins, working capital, and profitability.
• Ability to combine strategic thinking with hands-on execution.
• Strong analytical and problem-solving skills with the ability to work with business data and derive actionable insights.
• Demonstrated ability to build something from scratch and take ownership of outcomes.
• Strong understanding of customer behavior and the ability to identify unmet consumer needs.
• Excellent communication, stakeholder management, and cross-functional leadership skills.
• Ability to operate effectively in a highly dynamic, ambiguous, and fast-paced environment.
• Comfortable working directly with founders and senior leadership.
• Strong bias toward action and a figure it out mindset.
• Willingness to get into operational details when required rather than operating only at a strategic level.
• Exposure to the US market, international D2C, wellness, nutraceuticals, Ayurveda, or consumer brands will be an added advantage.

What We Offer:

• Direct exposure to and collaboration with the founders.
• Opportunity to work on company-defining strategic initiatives.
• High degree of autonomy and ownership.
• Opportunity to build and scale new products, categories, markets, and revenue streams.
• Exposure to the entire business — strategy, growth, marketing, product, operations, finance, and technology.
• Accelerated learning and career growth.
• Opportunity to play a key role in shaping the next phase of a fast-growing D2C wellness company.
• Competitive compensation with performance-linked incentives.