Flipkart Ads - Specialist

Growth Associate Manager – Ecommerce

We are looking for a highly analytical and growth-oriented professional to drive Kapiva's Flipkart business through marketplace advertising and performance-led growth initiatives. This role requires ownership of revenue growth, category performance, visibility, and retail media investments across Flipkart. The ideal candidate should be comfortable operating as a business owner, using advertising, search visibility, and marketplace insights to unlock sustainable

growth.

Key Responsibilities

● Own revenue growth and marketplace performance for assigned categories on Flipkart.

● Manage and optimize Flipkart Ads across PLA, Search Ads, Product Context Ads, Display Ads, and other available ad formats.

● Drive category growth through efficient budget allocation, bid optimization, keyword expansion, and campaign scaling.

● Improve product visibility, share of voice, search rankings, and conversion performance across priority SKUs.

● Analyze category, product, keyword, and competitor performance to identify growth opportunities.

● Develop and execute growth plans for hero SKUs, growth SKUs, and new launches.

● Lead media planning and execution for major sale events such as Big Billion Days, GOAT Sale, and platform-led campaigns.

● Monitor marketplace trends, category shifts, and competitive activity to drive proactive actions.

● Track and improve key business metrics including Revenue, GMV, ROAS, TACOS, CPC, CTR, CVR, Organic Uplift, and Category Share.

● Build business reviews and actionable recommendations for leadership.

Requirements

● 1-3 years of experience in Flipkart Ads, marketplace growth, category growth, or marketplace performance marketing.

● Proven track record of driving revenue growth through marketplace advertising.

● Strong understanding of Flipkart ecosystem, retail media, and marketplace growth levers.

● Experience managing large advertising budgets and revenue targets.

● Strong analytical skills with advanced Excel/Google Sheets proficiency.

● Ability to identify growth opportunities through data and translate them into scalable action plans.

● Strong ownership mindset with a focus on business outcomes rather than media metrics alone.

Preferred Qualifications

● Experience in D2C, FMCG, Consumer Health, Wellness, Beauty, Nutrition, or Consumer Brands.

● Experience owning category growth, marketplace growth, or business performance KPIs.

● Experience managing Amazon Ads alongside Flipkart Ads is a plus.