First Line Manager - Rural Chronic

Role & responsibilities:

• Supervise and guide Sales Officers (SOs) in the area, driving primary & secondary sales targets, activation and assigned tasks for the region
• Effective detailing of Pharma Rx products detailing to rural HCPs and healthcare providers.
• Promote Rx products to doctors, healthcare providers in assigned rural territories
• Educate rural healthcare stakeholders of recent innovation/trends in healthcare through scientific marketing
• Build and maintain strong professional relationships with medical practitioners and rural healthcare stakeholders.
• Conduct regular field visits and ensure effective product communication through face to face meetings, CMEs (Continuing Medical Education), and promotional activities
• Achieve primary & sales and secondary sales targets
• Organize doctor engagement programs and health awareness initiatives tailored to local needs.
• Ensure targeted brandwise coverage and penetration
• Implement and monitor trade activations and schemes
• Focus on Frontline rep training and development of team
• Develop and maintain healthy trade relations
• Undergo brand-level focused training and development, guide SOs to formulate an effective detailing strategy
• Foster a culture of performance, accountability, and continuous learning
• Conduct Bottom-up sales forecasting & planning.
• Timely processing and forwarding the claims
• Ensuring timely and accurate reporting of sales and market activities
• Liaison with HQ for any query resolution from field SOs
• Maintaining high standards of Market Hygiene
• Monitoring stock holding at distributor level to ensure freshness of stocks
• Effectively carry out market survey and/or any other assigned activities in market. Tap local rural trends and relay feedback to managers with actionable insights at brand level
• Train and mentor SOs ensuring holistic growth & development

Preferred candidate profile:

• Graduate
• BSc BPharm (Preferred)
• MBA Post Graduate
• Total Experience: Above 36 years of age with Minimum 2+ years of experience as a first line manager
• Prior exposure & familiarity with relevant geographies and portfolio is preferred
• Proficiency in the local dialect language is preferred.
• Strong understanding of local customs, healthcare practices, and rural patient needs.
• Experience with reputed Pharma companies
• Proven success as FLM of continually surpassing sales targets
• Strong local engagement, relationship-building skills, and a deep understanding of rural healthcare dynamics
• Prior exposure and familiarity with relevant HQ as FLM and SO and adjacent areas is preferred
• Strong foundation in sales operations with a proven track record in direct sales
• Expertise in managing stockists, distributor and frontline sales team.
• Demonstrate skills in Rx detailing, selling and merchandizing
• Computer literacy and efficiency to report online and analyze reports
• Constant market working drive and high motivational levels
• Excellent market relationship management
• Constant drive and high motivational levels
• Should be open to relocation across the country
• Excellent interpersonal and stakeholder management skills