Financial Analyst, Marketing

About the Role

Abnormal AI is hiring a Financial Analyst, Marketing to join our FP&A team. This role will act as a key financial partner to the Marketing team, driving budgeting, forecasting, and financial analysis to optimize marketing investments and support strategic decision-making. The ideal candidate has a strong finance background in FP&A, Investment Banking, Private Equity, or Consulting, with expertise in financial modeling, scenario planning, and business partnership.

What You Will Do

Support financial planning, budgeting, and forecasting for marketing headcount and operational expenses

Analyze complex datasets to develop scalable reporting solutions for Marketing month-end close, Budget-vs-Actuals variance analysis, and insight-driven forecasting.

Develop scenario-based financial models to assess marketing investments, ROI, and performance trends.

Partner with Marketing Operations and Strategy & Analytics teams to align financial plans with GTM initiatives and revenue growth strategies.

Provide data-driven insights and recommendations to FP&A & GTM senior leadership

Leverage AI, automation, and analytics tools to enhance forecasting accuracy and financial reporting.

Identify cost optimization opportunities and support strategic resource allocation.

Must Haves

2-4 years FP&A experience, ideally including GTM Finance

Strong financial modeling, forecasting, and scenario planning skills.

Experience partnering with marketing or GTM teams to support business growth.

Proven ability to influence senior executives through clear, data-backed recommendations.

Familiarity with AI, automation, and financial analytics tools to drive efficiency.

Self-starter who thrives in a fast-paced, high-growth environment.

Nice to Have 

Advanced degrees/certifications 

Passion for AI

Cyber-security and SaaS industry knowledge

Start-up / fast paced environment experience

Hands on with Pigment planning tool

#LI-ME1 Actual compensation will be determined based on several non-discriminatory factors including skills, experience, qualifications, and geographic location. In addition to base salary, this role may be eligible for bonus or incentive compensation, equity, and a comprehensive benefits package.

Base salary range: $84,200 — $121,000 USD

AI and our hiring process Abnormal AI uses AI-assisted tools to help our recruiting team prepare for candidate interviews. These tools analyze resume content and role requirements to suggest interview questions and identify areas for the interviewer to explore. They do not make hiring decisions or screen candidates automatically. Every decision about a candidacy is made by a person.

Abnormal AI is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law. For our EEO policy statement please  click here . If you would like more information on your EEO rights under the law, please  click here .