Field Sales Officer

1. Field Sales & Target Achievements

• Achieve assigned daily, weekly, and monthly sales targets.
• Generate sales orders from retailers, wholesalers, distributors, supermarkets, and other customers.

2. Market Visit & Beat Planning

• Follow the daily route/beat plan provided by the Sales Manager.

3. Retailer & Distributor Management

• Maintain professional relationships with retailers, distributors, dealers, and wholesalers.
• Regularly check distributor and retailer stock.

4. Order Booking

• Collect orders from retailers and distributors during market visits.

5. Product Display & Visibility

• Ensure proper display of company products at retail outlets.
• Check shelf placement, product visibility, and stock availability.

6. New Customer Development

• Identify and approach new retailers, wholesalers, distributors, supermarkets, and institutional customers.
• Add new productive outlets to the companys distribution network.
• Develop new areas and territories.
• Generate new business opportunities through regular field visits

7. Payment & Outstanding Follow-Up

• Follow up with customers/distributors regarding outstanding payments as per company policy.

8. Competitor & Market Information

During market visits, collect information regarding competitors:

9. Product Promotion

• Explain company products, product benefits, pricing, and schemes to retailers and customers.

10. Customer Feedback & Complaints

• Collect feedback about product quality, packaging, pricing, and availability.
• Report product-related complaints to QA/QC or the concerned department.
• Maintain good customer relationships.

11. Daily Sales Reporting

Submit accurate reports to the reporting manager, including: