Field Sales Development Manager

Job Title: Field Sales Development Manager- Arena Channel (MGR/SMGR)

Department: Sales & Distribution

Experience Required: 7 TO 15 Years

Qualification: MBA

Role Objective

To drive field sales excellence by developing dealer networks, enhancing manpower capabilities, and implementing performance-driven strategies across assigned territories. The role demands a blend of strategic thinking, hands-on execution, and cross-functional collaboration to ensure sustainable growth and operational compliance.

Key Responsibilities

Market Development

.Monitor regional sales ecosystem and identify growth opportunities

.Track industry trends and competitor activities to inform strategic decisions

.Recommend product positioning and territory expansion plans

Recruitment & Manpower Management

.Plan and recruit dealer sales staff based on territory needs

.Ensure adequate manpower deployment and productivity optimization

.Collaborate with HR and channel partners for onboarding and retention

Training & Capability Building

.Design and deliver training modules on product knowledge, sales processes, and customer engagement

.Conduct regular skill assessments and refresher workshops

.Promote soft skill development for frontline teams

Performance Monitoring & Motivation

.Track sales KPIs and team performance metrics

.Provide actionable feedback and coaching to underperformers

.Implement incentive programs and recognition frameworks to boost morale

Compliance & Feedback

.Ensure adherence to company norms, policies, and regulatory guidelines

.Collect and analyze feedback from dealers and field teams to drive operational improvements

.Support audit readiness and documentation hygiene across touchpoints

Desired Skills & Competencies

.Strong analytical and problem-solving skills

.Excellent communication and interpersonal abilities

.Proficiency in MS Excel, CRM tools, and reporting dashboards

.Ability to manage cross-functional coordination and field execution

.High adaptability and ownership mindset

Preferred Background

.Prior experience in channel sales, dealer development, or field sales operations

.Exposure to FMCG, automotive, consumer durables, or retail sectors is a plus

.Proven track record in team management and sales performance improvement