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    Job · 22219089

    Freshworks logo

    Field Marketing Specialist (Contract)

    Freshworks · Bengaluru · onsite · Posted 1d ago

    Undisclosed4–7 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    Job Description

    We re looking for an execution-driven Field Marketing Specialist to run events, webinars and field programs, primarily across India with support for APMEA. You ll run the show end-to-end, from planning and delivery through follow-up, reporting and learnings, and build the foundations that let every campaign and event execute smoothly. You ll work closely with the Regional Marketing Manager, Sales, and cross-functional teams (Ops, procurement, finance, etc.)

    This isn t a follow-the-playbook role. We need a genuine doer with strong business sense, someone who sees the bigger picture, keeps many moving parts on track, and is always asking, How can we do this better

    What You ll Do

    • Support the execution of physical, virtual and third-party events, roundtables and webinars, from concept to post-event follow-up, with a focus on high engagement and ROI. As you grow in the role, you ll take on a bigger part in planning and strategic discussions for in-region activity.

    • Own the operational side: manage budgets, timelines, and vendors and agencies, from vendor PR paperwork and POs through to invoices, while keeping trackers current and working with procurement and finance to deliver on time and within budget.

    • Work jointly with Marketing Operations on campaign setup, lead and attendee uploads, and Salesforce tracking, so leads reach Sales promptly.

    • Work with the local field marketing owners across the various programs and ABM activations across India, and support scaled campaigns across APMEA.

    • Manage vendors, agencies, event logistics and swag, evaluating third-party event opportunities and making every dollar count.

    • Work with brand, content and design teams to deliver assets on time and on brand.

    • Build reports and analysis of campaign performance, spot trends, and turn learnings into clear recommendations for Sales and Marketing on what to repeat, fix or stop.

    • Experiment with AI tools to automate reporting, tracking and follow-ups, and to scale campaign reach. Qualifications

    • 4-7 years in B2B SaaS or enterprise tech marketing, with experience running field programs, events and webinars end-to-end. You ve run the show, not just supported it.

    • Strong business acumen: you connect programs to pipeline and business priorities, think big, and make smart trade-offs on budget and investment.

    • Solid operational foundations: experience with budgets, vendors, agencies, procurement, POs and invoicing, and project tracking, and you know what it takes to set a program up to execute well.

    • A self-starter with a strong bias for action, who manages multiple fast-moving priorities independently without losing sight of the details.

    • Data confidence and Salesforce (or similar CRM) fluency. You understand what the data means and use it to improve campaigns.

    • Experience working across Sales, Marketing Operations, procurement, finance, and brand, content and design teams.

    • A sales-centric mindset and genuine interest in how sales teams work and win.

    • Curiosity about ABM and AI tools, and comfort using them to work smarter.

    • Comfortable supporting programs across multiple markets and time zones.

    • Fluent English and clear communication.

    • Willingness to travel when needed

      Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

    Sourced from naukri

    Skills

    crmLogisticsProject TrackingField MarketingoperationsProcurementSalessalesforceBudgetingMarketing Operations

    About Freshworks

    Freshworks logo

    Freshworks

    Software Product

    4.3k+

    employees

    2010

    16 years old

    San Mateo,California

    United States

    About

    Cloud-based customer support helpdesk software for businesses

    Industries

    Software ProductInternetIT Services & Consulting

    Employee ratings

    818 reviews

    3.4/ 5

    Culture

    3.3

    Career growth

    2.9

    Work-life

    3.5

    Employees rate it well for

    Work Culture104Work Life Balance88Senior Management84Salary65Learning52

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