Field Marketing Executive

Role & responsibilities

As a Sales Executive at Uma Inks, you will play a key role in expanding our presence in the flexographic and gravure printing industry. This is a field-oriented role that combines relationship building, technical discussions, market development, and business growth.

Your responsibilities will include:

• Identifying and developing new business opportunities within the printing and packaging industry.
• Visiting printing and packaging companies to generate leads and build long-term relationships.
• Understanding customer requirements and coordinating with the technical team to provide suitable ink solutions.
• Conducting product presentations and introducing customers to our range of printing inks and customized solutions.
• Following up on inquiries, quotations, trials, sample approvals, and order conversions.
• Maintaining regular communication with existing customers to strengthen relationships and increase business volume.
• Gathering market intelligence, including competitor activities, pricing trends, new product developments, and customer requirements.
• Preparing field visit reports and maintaining an organized database of customer interactions.
• Collaborating with internal teams, including production, R&D, and customer support, to ensure smooth execution and customer satisfaction.
• Representing the company at industry events, exhibitions, and networking opportunities whenever required.

Preferred candidate profile

We are looking for individuals who are ambitious, self-driven, and passionate about sales.

The ideal candidate should have:

• 2-5 years of experience in sales, business development, marketing, or customer relationship management.
• Experience in the printing, packaging, inks, chemicals, adhesives, or allied industries (preferred but not mandatory).
• Strong communication, negotiation, and interpersonal skills.
• A willingness to travel extensively and meet customers regularly.
• The ability to build relationships and convert opportunities into long-term business partnerships.
• A proactive attitude and the ability to work independently.
• Basic knowledge of Microsoft Excel, reporting, and CRM tools.
• A valid driving license and access to personal transportation will be an added advantage.