Fashion Marketing Executive

Company Description Polite Society is an everyday luxury brand headquartered in Mumbai.

Role & Responsibilities:

The Fashion Marketing Executive role is a full-time, on-site position based in Mumbai. This is a hands-on, multi-functional role for someone who understands fashion, digital marketing and e-commerce.

Digital Marketing & Social Media

• Manage day-to-day social media and content calendar across platforms.
• Coordinate shoots, content creation, influencers and external creative partners.
• Track social and marketing performance and identify growth opportunities.

Shopify & E-commerce

• Manage Shopify, including product uploads, collections, merchandising and website updates.
• Ensure product, pricing and inventory information is accurate.

Stockist Management

• Manage onboarding of new stockists and coordinate their setup and launch.
• Maintain stockist information, product catalogues and marketing assets.
• Coordinate with stockists on product, imagery, launches and ongoing requirements.

Marketing & Brand

• Assist with campaigns, launches, collaborations and events.
• Ensure consistent brand communication across all touchpoints.
• Research relevant marketing, partnership and growth opportunities.

Qualifications:

• Minimum 3 years of experience in fashion marketing, digital marketing or e-commerce.
• Prior experience working with Shopify and other relevant digital marketing / e-commerce platforms.
• Strong understanding of social media platforms, particularly Instagram.
• Experience managing digital content, campaigns and brand communication.
• Strong understanding of the fashion industry, consumer behaviour and fashion branding.
• Good organisational and project-management skills, with the ability to manage multiple tasks independently.
• Strong written and verbal communication skills.
• Good visual sense and attention to detail.
• Proficiency in Excel/Google Sheets and basic analytics and reporting.
• Experience working with stockists, retailers or wholesale accounts is preferred.