Executive/Trainee - Business development

Designation: Exe - Business Development & Solutioning

Experience: 1 - 3 Years

Job Location: Pune (Work from Office)

About Amura

Amura Marketing is a next-generation Martech company that delivers end-to-end marketing and sales solutions to leading brands in India.

The company's ethos is built upon the philosophy of Marketing Engineered, an approach that delivers marketing & sales solutions through innovative ideas in design, engineering, and technology.

Role In The Organization

We're searching for a forward-thinking individual who can establish relationships with large Indian companies and advise them on creating virtual one-on-one personalized connections with their customers. The ideal applicant would be a specialist in building relationships through martech solutioning and strategy with some of the most sought-after Indian and global businesses by understanding their needs and providing relevant solutions to help them achieve their marketing goals. Create value through solving real-world business problems.

Responsibilities

• Client Consultation and Needs Assessment: Engage with clients to understand their business objectives, challenges, and opportunities. Conduct thorough needs assessments to identify gaps and propose tailored digital marketing solutions.
• Strategic Planning and Solution Design: Develop comprehensive digital marketing strategies aligned with client goals and industry best practices. Design innovative solutions that leverage various digital channels, including SEO, SEM, social media, content marketing, email marketing, and more.
• Proposal Development and Presentation: Create compelling proposals that outline recommended strategies, tactics, timelines, and budgets. Present proposals to clients effectively, articulating the value proposition and ROI of proposed solutions.
• Collaboration with Cross-Functional Teams: Collaborate closely with internal teams, including sales, marketing, creative, and technical teams, to develop integrated solutions that meet client needs. Coordinate efforts to ensure seamless execution and delivery of projects.
• Market Research and Competitive Analysis: Conduct market research and competitive analysis to identify industry trends, benchmark against competitors, and uncover opportunities for differentiation. Use insights to inform strategic decision-making and solution development.
• Performance Monitoring and Optimization: Monitor the performance of digital marketing campaigns and initiatives, using analytics tools to track key performance indicators (KPIs) and metrics. Analyze data to identify areas for optimization and improvement, adjusting strategies as needed to drive results.
• Thought Leadership and Industry Insights: Stay abreast of industry trends, emerging technologies, and best practices in digital marketing. Share insights and thought leadership internally and externally through blogs, webinars, conferences, and other channels.
• Results Reporting and Analysis: Prepare regular reports and presentations to communicate campaign performance, ROI, and other key metrics to clients and internal stakeholders. Provide actionable insights and recommendations for future strategy refinement and optimization.
  
  

Skills Required

• Digital Marketing Expertise: Decent knowledge of various digital marketing channels and tactics, including SEO, SEM, social media marketing, content marketing, email marketing, and PPC advertising.
• Strategic Thinking: Ability to think strategically and develop innovative solutions that align with client objectives and address business challenges effectively.
• Analytical Skills: Strong analytical skills with the ability to analyze data, interpret metrics, and derive actionable insights to optimize campaign performance and inform strategic decision-making.
• Problem-Solving Skills: Ability to identify client needs, diagnose issues, and develop creative solutions to overcome challenges and achieve desired outcomes with close attention to detail.
• Communication Skills: Excellent verbal and written communication skills, with the ability to articulate complex ideas and concepts clearly and effectively to clients and internal stakeholders.
• Presentation Skills: Confidence and proficiency in presenting proposals, strategies, and campaign performance reports to clients in a clear, compelling, and persuasive manner.
• Project Management: Strong project management skills with the ability to prioritize tasks, manage timelines, and coordinate cross-functional teams to ensure successful execution and delivery of projects.
• Team Collaboration: Ability to work collaboratively with cross-functional teams, including sales, marketing, creative, and technical teams, to develop integrated solutions and drive results.
• Market Research and Insights: Proficiency in conducting market research, competitive analysis, and industry benchmarking to identify trends, opportunities, and areas for differentiation.
• Continuous Learning and Adaptability: A growth mindset with a commitment to continuous learning and professional development, staying updated on industry trends, emerging technologies, and best practices in digital marketing.
• Business Acumen: Understanding of business principles, marketing fundamentals, and financial concepts to develop strategies that drive measurable business outcomes and ROI for clients.
  
  

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