Executive - SEO/ASO

Job Summary

This isnt a typical Executive - SEO/ASO role. Crypto moves in hours, not quarters - and the people who win are the ones who can explain it clearly, fast, and at scale. As an SEO Executive, youll be at the front line of how millions of Indians learn about crypto, blockchain, and Web3 through CoinDCX. Youll turn market moves, price action, and complex concepts into sharp, search-optimised content that ranks, educates, and builds trust. This role exists because content is one of our most powerful engines for organic discovery and user education. Youll write daily, ship at pace, and learn how great content compounds into real traffic and real growth - while building deep expertise in one of the fastest-evolving industries in the world.

What Youll Do

• Create and validate SEO-optimised content - write blog content on the crypto industry covering trending updates, price predictions, and in-depth educational articles.
• Deliver 3-4 articles daily, each 1,600-2,000+ words, using a functional understanding of technical analysis of price charts to sharpen quality and relevance.
• Ideate and research - generate fresh content ideas and build unique content IPs, staying ahead of the latest in crypto, blockchain, and Web3, and tracking global market trends and price movements to shape content strategy.
• Execute core SEO tasks - build cohesive interlinking across articles, craft engaging meta titles and descriptions, and track performance in Google Search Console and Google Analytics to generate actionable reports and insights.
• Expand into new verticals - develop and manage content for new verticals across multiple products in the CoinDCX portfolio.
• Fuel community & social content - create brief, price-centric posts and content IPs for the community and social media platforms.
• Own publishing on CMS - upload, format, and SEO-optimise blog content end-to-end in a Content Management System

Youll Excel in This Role If You Have

• 2-3 years of experience creating crypto-related or fintech content.
• Write clearly and fast, and can handle a high-volume content schedule without dropping quality.
• Have a foundational understanding of blockchain, crypto, and Web3 trends.
• Are familiar with global crypto market dynamics and trading tools, and can read price charts at a functional level.
• Know the SEO basics - interlinking, meta tags, GSC, and GA - and are hungry to go deeper.
• Are comfortable publishing and optimising content in Content Management System
• Are curious, self-driven, and stay plugged into crypto news as it breaks.
• Know the basics of App Store Optimisation

Why This Role Matters & Whats In It For You

This is a role where you learn fast and see your impact quickly. Youll build real SEO and content craft, develop deep crypto and Web3 knowledge, and watch your work turn into measurable organic growth. Youll work alongside a sharp growth team and grow into a specialist in one of the worlds fastest-moving industries.

Location

Bangalore

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.