EXECUTIVE N - WOOD FINISHES

Business objectives

       Assist the dealer network in driving sales value and volume for Wood Coatings  

       Generate demand for wood coatings by means of organizing activations, samplings and trainings to stakeholders like contractors, applicators etc

       Expand the network for wood coatings through integration with retail, projects and services team by means of sharing of leads

       Drive growth by targeting and engaging with certain specific stakeholders who deal exclusively with Wood coatings like furniture manufacturers

Stakeholder Management

       Conduct shop meets on new wood coatings to promote growth in the market

       Drive sales by engaging with contractors and architects by means of product trainings and activations

       Ensure effective implementation of various promotional schemes and displays for all stakeholders like contractors, dealers etc   

       Resolve dealer and consumer complaints with respect to wood-coatings and ensure closure within benchmark timelines