EXECUTIVE N - SALES ENGINEERING

External Job Description

Business objectives
• Identify, index and review market potential for waterproofing products
in Project Sales Geography and Key Accounts
• Generate leads through direct project site visits and various
stakeholders like Project Sales Officers, Applicators and Dealers
• Conduct site inspection based on leads and make proposals including
sampling to convert sites
• Focus on product mix and ensure product addition in Basic Order
Quantity BOQ of the site
Technical Assistance
• Provide technical assistance pre and post sales at the project sites
related to waterproofing products
• Undertake on-site sampling for waterproofing products to build
customer confidence
Market Development
• Identify and engage with set of medium to large waterproofing
applicators, consultants etc for the purpose of market expansion and
upgradation
• Build long term relationship with the identified set of stakeholders
through regular product training and on-site assistance
Brief about products and systems with Specifiers and Consultants to
generate business
Training
• Identify and train Project Sales Applicators on practical application of
waterproofing products at regular intervals
• Coordinate with Marketing function to send out collaterals and relevant
training material to the Applicators
Market Intelligence
• Assist Marketing function in conducting product trials and building
inferences on APL product strength vis-a-vis products in the market
• Identify non-APL business stakeholders and take measures to convert to
APL account through product demonstration initiatives
• Integrate with Research and Technology function for new product
development based on feedback of product trends in the market
Essential
• BE / B Tech Civil from Tier III/IV Engineering institutes
• Other graduation qualifications to be considered only in cases where
relevant experience is found suitable
• Minimum of 50% marks throughout education without any backlogs
• Graduation must be through a full time course