Executive-Marketing

Marketing Executive


Responsibilities

AI-Driven Marketing Workflow Automation

• Design and build, run, and improve AI-linked marketing workflows - automating campaign curation, orchestration, scheduling, and lifecycle management end to end.
• Use AI to sharpen content, SEO, AEO, thought leadership, and campaigns - from ideation and drafts to optimization, formatting, and repurposing for distribution.
• Automate repetitive operations - nurture sequences, segmentation, tagging, reporting - so time is freed for what actually moves CXOs.

Pain-Point Content CXO Storytelling

• Start from the real pain points of CXOs and functional heads of towercos and telecom operators, and craft narratives that position Infozechs solutions and capabilities as the answer.
• Storyboard, ideate, draft, and proofread across blogs, case studies, whitepapers, newsletters, and social posts - aligned to Infozechs brand voice and industry context.
• Write pain-first, curiosity-led B2B copy that is credible and skimmable for busy senior leaders.

AEO SEO (AI-Linked Search Visibility)

• AEO: structure and format content so Infozech surfaces in AI-generated answers, generative search, snippets, and LLM responses - via question-led formats, structured data, and entity clarity.
• SEO: keyword research, on-page and meta-tag optimization, technical hygiene, and Google Business Profile (GMB) ratings and listings.
• Render every asset for easier, better distribution - the right format, structure, and metadata so it travels well to the people who matter.

Campaigns Demand Generation

• Build sharply targeted, pain-point-led campaigns aimed at CXOs and functional heads - not broad-reach noise, but narratives that name a real problem and position Infozech as the solution.
• Engineer how each asset is rendered and distributed so it reaches influential people in the format most likely to land - and track how it converts into enquiries and qualified demand.
• Use automation to curate and manage the campaign lifecycle - audience building, sequencing, delivery, follow-up - so targeting and timing stay precise at scale.
• Measure success by resonance and demand generated (enquiries, conversations, pipeline), not content volume.

Collaboration, Social CRM

• Interview product, presales, sales, the CEO, and product owners to co-create credible content grounded in real customer problems; partner with design for collateral.
• Run LinkedIn-led thought leadership and social engagement for senior telecom/towerco audiences, and promote events and webinars.
• Execute targeted email campaigns (Zoho CRM, Mailchimp), nurture and qualify leads with sales, and keep the marketing database clean.

Market Research Competitive Analysis

• Research market trends, competitors, and - above all - the evolving pain points of telecom and towerco leaders; track performance and recommend differentiation.

Required Qualifications Skills


Technical (in order of priority)

• AI Automation - using AI to automate content, SEO, AEO, thought leadership, and campaigns.
• Content Storytelling - pain-point-led storyboarding, blog ideation, drafting, proofreading for a senior audience.
• SEO AEO - keyword suggestions, meta tags, structured data, GMB, extended into AEO for AI-driven search and distribution.
• Campaigns Analytics - brainstorming and structuring campaigns that generate demand; competitor analysis and performance tracking.
• Creative Collaboration - interviewing product, presales, sales, CEO, and product owners to create content.
• Social Email - social media (creating, posting, engagement, event promotion); email campaigns and tools (Zoho, Mailchimp).
• Communication, Org Tools - strong written and verbal English; content calendars and multi-project management; MS Office and design tools (Canva, Adobe) a plus.

Behavioural

• Proactive, self-motivated, and an innovative, creative problem-solver; high integrity and open to feedback; focused and organized; a quick learner, confident speaker, collaborative team player, and analytical and data-driven.

Predicted Experience Why Join

• Hands-on experience applying AI tools to content, search, or campaign workflows.
• A track record of content or campaigns that generated enquiries or engaged senior decision-makers - not just published volume.
• Understanding of telecom infrastructure, energy management, or enterprise SaaS is a plus.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.