Executive-Inside Sales

The opportunity:

We are looking for a consultative and strategic Inside Sales Representative to sell our portfolio

of embedded devices and SaaS/platform solutions. This role focuses on understanding complex

business challenges and selling the value of our end-to-end ecosystem, requiring a blend of

solution-selling skills and technical curiosity.

Key responsibilities include:

1. Strategic & Functional Responsibilities: -

a) Solution Selling:

• Sell our integrated hardware and software portfolio:

Embedded Devices: Biometric devices, POS systems, handheld terminals,

Bluetooth printers, cloud speakers.

Software Platforms: Mobile Device Management (MDM), MQTT-based

IoT platforms, Transportation Management System (TMS) solutions,

Registered Device Services.

Manage the full sales cycle for SMB and mid-market accounts, from

prospecting to close.

b) Needs Analysis & Consultation:

Conduct discovery calls to understand customer business processes, pain points

(e.g., device management overhead, data integration issues), and operational

goals.

Articulate the business value and ROI of our platform solutions, moving beyond

feature-based selling.

c) Pipeline Management:

Generate new business opportunities through targeted outbound efforts and

inbound lead qualification.

Maintain a robust and accurate sales pipeline in CRM, with a focus on forecasting

software subscriptions and recurring revenue.

d) Cross-Functional Coordination:

Partner closely with Solutions Engineers/FAEs to develop technical proposals,

coordinate demonstrations, and architect custom solutions for clients.

Collaborate with marketing on campaign follow-up and with customer success to

ensure smooth onboarding.

e) Product & Market Expertise:

Develop deep knowledge of our platform capabilities, APIs, and integration

scenarios.

Stay current on IoT, edge computing, and SaaS industry trends.

To qualify for the role, you must have

• Education: Bachelors degree in Business, Computer Science, Information Systems, or a

related field.

• Experience: 3-5 years of B2B inside sales experience, preferably selling embedded

systems, IoT solutions, SaaS, enterprise software, or technical products with a recurring

revenue model.

• Technical & Business Acumen:

• Ability to understand and discuss technical concepts like device management,

data protocols (MQTT), cloud architecture, and APIs at a business level.

• Experience with solution-selling or consultative sales methodologies.
• Familiarity with SaaS metrics (ARR, MRR, churn) is a plus.

• Sales Skills:

• Proven ability to manage complex sales cycles and sell to multiple stakeholders

(IT, Operations, Finance).

• Excellent written and verbal communication skills, with the ability to create

compelling proposals and presentations.

• High proficiency with CRM and sales engagement platforms

• Soft Skills: Intensely curious, a strong listener, and a problem-solver. Highly organized,

autonomous, and driven by both individual and team success. Ability to thrive in a

dynamic, fast-growing technology environment.

What We Offer:

Competitive base salary plus attractive commission plan with accelerators, comprehensive

benefits, remote/hybrid work flexibility, continuous training on leading IoT & Payment

technologies, and a clear path for career advancement into senior sales or management roles.