MUMBAI · FULLTIME
Executive - GTM Field Associate - Sales

Tata Motors
Mumbai · onsite · Posted 4d ago
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Section · 01
About this role
Purpose of the role
The face of the D2C platform in the physical market. Visit mechanics, roadside garages, small workshops, and truck operators in an assigned territory. Demonstrate the platform, register new buyers, facilitate the first purchase, and ensure the buyer can use the app independently. This role converts an unorganized market buyer into a digital platform user.
Key Responsibility
- Cover assigned pin codes daily visit mechanics, garages, and small fleet operators to introduce the D2C platform
- Register new buyers on the platform (app install + profile creation) target 15+ new registrations per day
- Demonstrate app search (by vehicle model and part name), part selection, payment, and delivery tracking
- Facilitate the buyer's first online spare parts purchase stay with them through the transaction
- Follow up within 7 days of first purchase to ensure delivery satisfaction and resolve any issues
- Capture buyer feedback on platform gaps: parts not found, confusing UX, delivery complaints report weekly
- Maintain a daily activity log: shops visited, registrations done, first purchases facilitated
- Attend weekly territory review with Category Manager / Lead BD
- Participate in platform training sessions when new features or categories are launched
Qualification & Experience
- 13 years in field sales, FMCG distribution, insurance agency, or fintech outreach roles
- Knowledge of commercial vehicles or spare parts market strongly preferred
- Smartphone proficiency; able to demonstrate app fluently in local language
- High energy and comfort with ground-level market work workshops, roadside interactions
- Local language fluency essential; Hindi and regional language preferred
- Diploma Holder from Mechanical Background
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Section · 02
Skills
Section · Company
About Tata Motors

Tata Motors
Automobile
20.8k+
employees
1945
81 years old
Pune, Maharashtra
India
₹5L – ₹12L PA
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