Executive - Amazon Marketing Services (AMS)

Role Overview

Heads Up For Tails is looking for an Executive – Marketplace Advertising to support the day-to-day execution, optimisation, and reporting of advertising campaigns across Amazon and Flipkart. This is a hands-on role offering the opportunity to manage live campaigns, analyse performance, and contribute to the growth of our marketplace business.

Key Responsibilities

• Set up, launch, and manage Sponsored Products, Sponsored Brands, Sponsored Display, and Flipkart Ads campaigns.
• Monitor and optimise bids, budgets, keywords, and campaign performance on a daily basis.
• Analyse search term and placement reports to identify growth opportunities and reduce wasted spend.
• Prepare daily and weekly performance reports covering spend, sales, ACOS, TACOS, and key insights.
• Coordinate with catalogue and operations teams to resolve listing, pricing, content, and stock issues impacting ad performance.
• Track competitor activity, keyword visibility, and marketplace trends.
• Maintain campaign trackers, bulk sheets, documentation, and reporting with high accuracy.
  
  

Performance Measures

• Campaign setup accuracy and turnaround time.
• Improvement in ACOS, TACOS, and overall campaign performance.
• Reduction in wasted ad spend.
• Timely and accurate reporting.
• Keyword coverage and visibility for priority ASINs.
  
  

What We're Looking For

• 1–3 years of hands-on experience in marketplace advertising, either with a brand or performance agency.
• Working knowledge of Amazon Ads and exposure to Flipkart Ads.
• Strong proficiency in Excel/Google Sheets, including Pivot Tables, XLOOKUP/VLOOKUP, and basic data analysis.
• Comfortable working with large datasets, campaign reporting, and performance tracking.
• Exposure to Meta Ads, Quick Commerce advertising, or tools like Helium 10 and Jungle Scout will be an advantage.
• Highly detail-oriented, analytical, and eager to learn, with the ability to execute consistently in a fast-paced environment.
  
  

Skills: campaigns,advertising,reporting