Exe/Sr Exe - Baruipur, West Bengal

• In the outlets that are within his area of responsibility, the Sales Representative is accountable for:
• Correct distribution and proper presentation of our company brands according to the standards set from time to time.
• Implementation of promotions,
• Selling in of new brands and SKUs.
• Ensuring proper level of stock and stock rotation
• Sales targets as defined by the company.
• Manage distributors/ dealers.
• Identify newer avenues of business
• Responsible for collection in time and follow-up of outstandings
• To ensure a healthy realization of the sales volume activities.
• Track competition volumes and monitor competitor activities to evaluate brand performance.
• Ensure Brand Basics of brands across all channels
• Within a designated area of coverage, visit the outlets according to the visitation schedule agreed with his supervisor
• To ensure that the outlets carry the prioritised portfolio of SKUs
• To ensure that the outlets maintain sufficient stock levels (on shelf and in storage) to sustain the expected pace of sales
• To merchandise the outlet according to the standards set
• To handle product and trade complaints in a professional manner
• To give market feedback to his supervisor.
• To build and maintain strong relationship with outlets in order to derive mutually beneficial gains and to enable the sell in of our various programs
• To report accurately on the activities and actions that he has undertake

Competency Requirements

• Adherence to highly regulated and complex industry
• Channel Management
• Category Management
• Customer Management
• Insights into Winning Strategies
• Commercial Business Understanding