Events & Partnerships executive

Company Description Bubz Functional Beverages Private Limited is a new-age beverage company building India's next generation of better-for-you sodas. The flagship brand, Bubz, offers Real Soda. Unreal Benefits. by combining great taste with functional ingredients like 6g of prebiotic fiber per 250ml slim can, zero added sugar, and no preservatives or artificial colours. Naturally sweetened with monk fruit and under 15 calories per can, Bubz comes in four flavours: Classic Cola, Lemon Lime, Citrus Orange, and Strawberry. Designed for conscious consumers such as Gen Z, young professionals, and fitness enthusiasts, Bubz is distributed through D2C, quick commerce, and modern trade channels to fit active, on-the-go lifestyles. The brand aims to make functional beverages mainstream in India by delivering cool, social, aspirational drinks without compromises or gimmicks.

Role Description This is a full-time, on-site Events & Partnerships Executive role based in Mumbai. The role involves planning and executing brand events, pop-ups, and activations across relevant venues and communities to drive awareness and trial for Bubz. The executive will identify, pitch, and manage partnerships with gyms, cafés, offices, influencers, and community groups aligned with Bubz's target audience. Day-to-day responsibilities include coordinating vendors and logistics, tracking event and partnership performance, managing budgets, and ensuring consistent brand representation. The role also requires close collaboration with marketing and sales teams to integrate events into broader campaigns, generate content opportunities, and support distribution goals.

Qualifications

• Experience in event planning and execution, including venue scouting, vendor coordination, and on-ground activation management.
• Skills in partnership development and account management, with the ability to identify, negotiate, and nurture win–win collaborations.
• Strong communication and relationship-building abilities, including confident presentation skills and stakeholder management.
• Basic marketing and brand understanding, with exposure to consumer-facing campaigns, experiential marketing, or FMCG/startup environments.
• Organizational and project management skills, including attention to detail, time management, and comfort working with budgets and performance metrics.
• Ability to work on-site, attend events as needed (including evenings/weekends), and thrive in a fast-paced, high-growth startup culture.
• Bachelor's degree in Marketing, Business, Hospitality, Event Management, or a related field is preferred; relevant work experience in events or partnerships is highly valued.
• Interest in functional beverages, health and wellness, or youth lifestyle brands, and familiarity with Mumbai's events, community, and venue ecosystem.