Entry Level/Fresher

Jr. Digital Marketing Associate

Full-Time Entry Level/Fresher

• No of Vacancies: 01

• Experience: Entry Level/Fresher

• Qualification: Bachelors degree in Marketing or related Field

• Salary: Best in industry

Roles & Responsibilities:

• Assist in setting up, managing, and optimizing Google Ads and Microsoft (Bing) Ads campaigns.

• Perform basic campaign optimization activities, including keyword research, search term analysis, bid adjustments, and ad copy updates.

• Understand and work with Google Ads dashboard, campaign structures, ad groups, keywords, audiences, and basic bidding strategies.

• Support Google Merchant Center management by monitoring product feed health, diagnostics, and promotions.

• Prepare daily, weekly, and monthly digital marketing performance reports, wherever needed in paid and organic front.

• Assist in creating basic KPI reports for Paid Marketing and SEO activities.

• Track and report campaign performance metrics, highlighting key insights and recommendations.

• Maintain campaign documentation, reporting dashboards, and account hygiene.

• Stay updated with the latest trends, tools, and best practices in digital marketing and paid advertising.

Skills Required:

• Basic understanding of digital marketing concepts and paid advertising.

• Basic understanding of Google Ads and Microsoft (Bing) Ads platforms.

• Familiarity with Google Ads dashboard, campaign structure, keywords, and ad groups.

• Basic understanding of campaign performance metrics such as Clicks, Impressions, CTR, CPC, Conversions, CPA, and ROAS.

• Familiarity with Google Analytics 4 (GA4), Google Search Console, and Google Merchant Center is an advantage.

• Basic proficiency in Microsoft Excel, Google Sheets, and reporting.

• Strong analytical, problem-solving, and communication skills.

• A willingness to learn, adapt, and work in a fast-paced environment.

• Bachelors degree in Marketing, Business, Mass Communication, or a related field (or equivalent internship experience).

Good to Have:

• Prior internship or academic project experience in digital marketing.

• Google Ads Certification.

• Microsoft Advertising Certification.

• Internship or hands-on experience with Google Ads or Microsoft Ads.

• Basic knowledge of Looker Studio and Google Tag Manager.

• Exposure to Google Merchant Center and eCommerce marketing.

• Familiarity with tools like Google Analytics, Google Keyword Planner, Meta Business Suite, or SEMrush/Ahrefs.

Interview Process:

• Round 1 Aptitude Test

• Round 2 HR Round

• Round 3 Team Lead Round

• Round 4 COOs Round

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