Employee Branding and communication

Job Description
HR Assistant Manager Internal Communications, Employee Engagement & Employer
Branding
Company:K12 Techno service pvt ltd
Location: Bangalore
Department: Human Resources
Reporting To: Head Human Resources
Experience: 35 Years
Employment Type: Full-Time
Working Days: 6 Days (Alternate Saturdays Off)
About the Role
At Orchids The International School, we believe that a strong organizational culture is built
through meaningful employee experiences, transparent communication, and an engaging
workplace.
We are looking for a passionate HR Communications professional who will partner with the
Human Resources team to strengthen employee engagement, reinforce our organizational culture,
and elevate our Employee Value Proposition (EVP). The role will drive communication across the
employee lifecyclefrom onboarding and learning to recognition, engagement, change
management, and leadership communicationwhile positioning Orchids as an employer of choice.
The ideal candidate will work closely with HR Business Partners, Talent Acquisition, Learning &
Development, Leadership, and cross-functional teams to create a connected, informed, and
engaged workforce.
Key Responsibilities
Internal Communications


Develop and execute the annual Internal Communications strategy aligned with HR and
business priorities.
Own the employee communication calendar across the complete employee lifecycle,
including onboarding, policy communication, performance management, learning initiatives,
engagement programs, wellness, rewards & recognition, and organizational updates.
Create compelling employee communication including newsletters, leadership
communication, HR announcements, presentations, FAQs, employee stories, videos, posters,
and digital campaigns.
Partner with HR Business Partners and Centres of Excellence (Talent Acquisition, L&D,
Total Rewards, HR Operations, Employee Relations) to communicate people initiatives
effectively.






Drive communication during organizational change, business transformation, and employee
experience initiatives to ensure transparency and adoption.
Develop communication frameworks that improve employee awareness, participation, and
engagement across HR programs.
Manage communication across Microsoft Teams, intranet, email, WhatsApp, digital notice
boards, and other employee touchpoints.
Ensure consistency in organizational messaging, employer voice, and culture across all
employee communication.
Employee Engagement & Culture

Partner with HR to conceptualize and execute employee engagement initiatives that
strengthen organizational culture and foster belonging.
Design communication campaigns supporting employee well-being, recognition, inclusion,
diversity, learning, and organizational values.
Promote employee recognition by highlighting success stories, milestones, long-service
awards, promotions, and achievements.
Support employee listening initiatives by communicating engagement surveys, pulse checks,
feedback mechanisms, and action plans.
Enhance the overall employee experience through thoughtful communication and culture-
building initiatives.
Support the planning and communication of town halls, leadership connects, employee
events, CSR initiatives, celebrations, and culture programs.
Employer Branding & Talent Attraction




Drive the organization's Employer Branding strategy aligned with the Employee Value
Proposition (EVP).
Create authentic employer branding content showcasing workplace culture, employee
journeys, leadership perspectives, learning opportunities, and career growth.
Partner with Talent Acquisition to strengthen recruitment marketing campaigns and candidate
engagement.
Support the development and maintenance of the Careers Page and employer branding assets
across digital platforms.


Manage Orchids' employer presence across LinkedIn and other employer branding channels.
Monitor and strengthen employer reputation across Glassdoor, AmbitionBox, Google
Reviews, and similar platforms by tracking employee feedback, coordinating responses, and
recommending improvement initiatives.

Collaborate with Marketing and Creative teams to ensure employer branding communication
remains consistent with organizational values while reflecting the employee experience.
HR Partnership & Stakeholder Management





Work closely with HR Leadership, HR Business Partners, Talent Acquisition, L&D,
Employee Relations, and Business Leaders to drive people communication.
Support HR transformation and organizational development initiatives through structured
communication plans.
Develop leadership communication including speeches, talking points, CEO messages, HR
updates, and organizational announcements.
Measure the effectiveness of communication and engagement initiatives through employee
participation, engagement metrics, communication analytics, and qualitative feedback.
Continuously identify opportunities to improve employee communication channels,
processes, and engagement practices.
Desired Skills


Excellent written and verbal communication skills.
Strong understanding of employee engagement, organizational culture, and employee
experience.

Knowledge of HR communications, change management communication, and employer
branding.




Familiarity with Employee Value Proposition (EVP) development and talent branding.
Strong stakeholder management and cross-functional collaboration skills.
Exceptional storytelling, editing, and content development capabilities.
Experience working with HR communication platforms and digital employee engagement
tools.

Strong project management, planning, and execution skills.

Creative mindset with a passion for building people-first experiences.
Preferred Qualifications

35 years of experience in HR or Internal Communications, HR Communications, Employee
Engagement, Employer Branding, Corporate Communications, Organizational Development,
or Human Resources.


Experience in education, hospitality, retail, healthcare, or other large multi-location
organizations will be preferred.
Bachelor's or Master's degree in Human Resources, Organizational Psychology, Mass
Communication, Journalism, Marketing, English, or a related discipline.
Key Success Measures



Improved employee engagement and participation across HR initiatives.
Increased employee awareness and adoption of HR programs and organizational initiatives.
Strong organizational culture reflected through consistent communication and employee
advocacy.



Successful execution of change communication and employee experience initiatives.
Enhanced Employer Value Proposition (EVP) across digital and recruitment platforms.
Improved employer brand perception across LinkedIn, Glassdoor, AmbitionBox, and other
employer touchpoints.

Effective partnership with HR stakeholders resulting in measurable improvements in
employee communication and engagement.