Email Marketing Specialist

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an Email Marketing Specialist based in Mexico.

This is an opportunity to own the email marketing engine behind high-growth brands, driving engagement, lead nurturing, and revenue impact. You will manage marketing automation systems, lifecycle campaigns, and customer communication workflows from strategy through execution. The role combines technical email expertise, CRM management, deliverability optimization, and process improvement. You will build scalable systems that ensure leads are captured, segmented, nurtured, and converted effectively. Working remotely with cross-functional teams, you will have significant ownership over campaigns, automation, and performance outcomes. This position is ideal for a detail-oriented marketing professional who enjoys building reliable systems and using technology to improve business growth.

Accountabilities:: Own the email marketing and SMS ecosystem, including ESP management, audience segmentation, automation workflows, CRM tagging, webhooks, and campaign execution.

Manage email marketing platforms such as ActiveCampaign, ensuring lists, subscriptions, imports, segments, and automated campaigns are accurate and optimized.

Build and maintain lifecycle marketing programs, including nurture sequences, drip campaigns, investor communications, webinar flows, and event follow-up journeys.

Create and document automation logic, including tag structures, triggers, and workflows to ensure systems remain scalable and easy to maintain.

Optimize email deliverability by managing domain authentication, DNS configurations, SPF, DKIM, DMARC, inbox warmups, and email placement performance.

Monitor and improve email performance, ensuring strong engagement rates and reliable communication with audiences.

Manage lead capture processes, including digital forms, event collection systems, consent tracking, CRM routing, and automated follow-up sequences.

Test all campaigns, workflows, and integrations before launch to ensure accurate execution and a high-quality user experience.

Collaborate with internal teams and technical partners to improve lead management, segmentation strategies, and marketing operations.

Use AI tools and automation technologies to improve workflows, increase efficiency, and scale marketing operations.

Maintain clear communication, proactively share updates, and take ownership of campaign performance and operational improvements.

Requirements:

5+ years of experience in email marketing, marketing automation, lifecycle marketing, CRM operations, or a related field.

Hands-on experience managing email platforms such as ActiveCampaign, HubSpot, Klaviyo, Marketo, or similar tools.

Strong expertise in email deliverability, including SPF, DKIM, DMARC, DNS configuration, inbox placement, and diagnosing spam-related issues.

Proven experience building automated email journeys, drip campaigns, nurture sequences, and behavioral workflows.

Strong understanding of lead capture, consent management, segmentation, CRM hygiene, and routing processes.

Ability to design and maintain structured automation systems with clear documentation and scalable logic.

Experience using AI tools and automation platforms to improve marketing workflows and operational efficiency.

Strong execution mindset with attention to detail, testing discipline, and commitment to delivering error-free campaigns.

Ability to work independently, identify solutions proactively, and manage responsibilities with minimal supervision.

Excellent written and verbal English communication skills.

Reliable remote work setup and ability to collaborate effectively across time zones.

Valid passport and availability to travel to the United States up to twice per year for short business trips.

Experience with regulated industries, financial services marketing, compliant SMS campaigns, or investor communications is a plus.

Familiarity with tools such as SalesMsg, Inbox Ally, Google Postmaster, Zoom, Calendly, NFC lead capture systems, or similar platforms is advantageous.

Benefits:

Fully remote work opportunity for candidates based in Brazil and other LATAM regions.

Competitive compensation ranging from $1,800 to $2,500 USD per month, based on experience and location.

Full-time position with the flexibility and autonomy of remote work.

Opportunity to own high-impact marketing systems directly connected to business growth.

Exposure to advanced marketing automation, AI tools, CRM technologies, and lifecycle strategies.

Opportunity to work with international teams and global brands.

Professional growth opportunities through ownership of complex marketing operations.

Collaborative environment focused on innovation, efficiency, and continuous improvement.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1