Email Marketing Specialist

Company Description

SixPoint Health Partners is a healthcare Revenue Cycle Management (RCM) company that helps medical practices build healthier and more efficient revenue cycles. The organization delivers end-to-end RCM support, including medical billing, claims and denial management, accounts receivable follow-up, payment posting, eligibility verification, and revenue cycle analytics.

Role Description

The Email Marketing Specialist a remote role in India. This position is responsible for planning, executing, and optimizing cold email campaigns that support lead generation for SixPoint Health Partners.

Daily tasks include creating and segmenting email lists, crafting email content and subject lines, setting up cold email campaigns in email marketing and marketing automation platforms, and monitoring deliverability, open, and click-through rates. The main focus of the campaign is to generated leads through cold email marketing campaigns.

Qualifications

• Candidates must have prior experience in cold email marketing.
• Email marketing Experience in RCM/US healthcare will be a plus
• Candidates should possess strong Email Marketing Software skills, including experience with common email platforms and list management.
• Candidates should possess Marketing Automation skills to design workflows, nurture campaigns, and trigger-based communications.
• Candidates should possess Lead Generation skills to develop email strategies that drive qualified inquiries and conversions.