DM - Performance Marketing Specialist

Experience : 2 - 5+ yrs

No of Requirements : 2

Job Location : Chennai

Roles & Responsibilities :

• Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta Ads, and other advertising platforms.

• Monitor campaign performance, analyze key metrics, and optimize campaigns to improve ROI and lead generation.

• Manage advertising budgets, conduct A/B testing, and implement strategies to reduce cost per lead and increase conversions.

• Prepare performance reports, track campaign KPIs, and coordinate with creative and marketing teams to achieve business goals.