Director

JIIT invites applications from eminent, dynamic and committed to man, establish and lead the Centre for Distance and Online Education (CDOE).

Key Responsibilities

• Own the annual admission target for CDOE and build the execution plan across marketing, admissions, and academic delivery
• Represent CDOE in UGC-DEB inspections, regulatory submissions, and accreditation processes personally, not by delegation
• Oversee end-to-end performance marketing: Meta (social/lead gen), Google Ads, SEO, WhatsApp campaigns, and email with hands-on understanding
• Hold agencies accountable to CPL, conversion rate, and cost-per-enrolment benchmarks through Merritto not just activity reports
• Identify, onboard, and manage channel partners with signed agreements, compliance protocols, and performance SLAs
• Ensure LMS infrastructure, e-content quality, and examination integrity meet both UGC standards and learner expectations
• Ensure all programmes, fee structures, and marketing materials are compliant with AICTE / UGC OL Regulations and subsequent amendments
• Own the institutional response to any regulatory query or inspection, including coordination with the Registrar function.
• Represent CDOE at national conferences and media platforms as a thought leader and evangelist, drive innovation in programme design and learner experience, raising the bar beyond compliance minimums

DO NOT APPLY IF:

• You have never worked in an online / distance education institution in a leadership or operations role
• You have no working knowledge of UGC-DEB / AICTE OL regulatory frameworks
• You have not managed or overseen digital marketing campaigns (performance, SEO, social, or paid media)
• You have never worked with channel partners, DSAs, or third-party enrolment networks
• You believe managing an online programme is the same as managing a traditional classroom programme
• If you are purely an academician with no history of building industry partnerships or external networks

Eligibility & Qualifications

• Minimum 8–12 years of experience with doctorate ( Engineering/ Management), of which at least 3 years must be in an online / distance education institution in a management or leadership role
• Direct, working knowledge of UGC-DEB OL Regulations, AICTE approval norms
• Proven experience overseeing or closely managing digital marketing campaigns including at least one of: performance marketing, SEO strategy, or social media lead generation at institutional scale
• Experience managing channel partners, agents, or third-party enrollment networks with documented agreements and performance tracking
• Proven ability to forge strategic partnerships that materially contributed to enrolment or revenue growth