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    Job · 21312988

    BENGALURU · FULLTIME

    Director, Website Product

    LabCorp

    LabCorp

    Bengaluru · hybrid · Posted 4d ago

    Sourced fromNaukri
    Undisclosed12–19 yrsfulltimeBengaluru

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    Section · 01

    About this role

    Labcorp is a global leader in diagnostic testing and drug development solutions, helping healthcare providers, researchers, and patients make informed decisions that advance care. Join us in our mission to improve health and improve lives.

    Labcorp is seeking a Director, Website Product to join our team at Bangalore/Mumbai, with the flexibility of a hybrid work schedule

    Job Responsibilities

    • Execute on Labcorp.com priorities, product concepts, use cases, and capability requirements.
    • Evaluate prioritized website capabilities and opportunities based on business value, customer relevance, feasibility, and scalability, using criteria established by U.S. leadership.
    • Develop analyses, recommendations, and business cases for prioritized initiatives to support decisions made by U.S.-based roadmap owners.
    • Execute and refine prioritized website use cases for emerging capabilities such as conversational AI, intelligent search, personalization, automation, and adaptive digital experiences.
    • Translate audience needs and prioritized business requirements into clear experience requirements, use cases, and success measures for new website capabilities.
    • Assess how existing enterprise capabilities, including Adobe Experience Cloud and related platforms, can be applied to improve the website experience in partnership with Marketing Technology and within established technology standards and architecture.
    • Partner with Marketing Technology and IT to assess feasibility, dependencies, integration considerations, and the path to pilot or scale prioritized capabilities.
    • Execute proofs of concept, pilots, and experiments approved by U.S. leadership to evaluate prioritized website capabilities.
    • Use A/B testing and performance data to validate customer and business impact.
    • Collaborate across Marketing Technology, IT, Brand, Marketing, Analytics, Web Experience, Content Strategy, and other teams to support prioritized initiatives.
    • Translate business needs into clear product requirements and coordinate with stakeholders on scope, dependencies, success measures, and delivery approach.
    • Help transition validated capabilities into broader implementation and ongoing delivery.

    Minimum Qualifications

    • Bachelor's degree in Marketing, Business, Information Technology, Computer Science, Digital Media, or a related discipline.
    • 10 or more years of experience in website product management, digital platforms, digital consulting, or a related discipline.
    • 4 or more years of experience working with emerging capabilities and AI-driven technologies.
    • Strong working knowledge of Adobe Experience Manager and the broader Adobe Experience Cloud ecosystem.
    • Familiarity with Adobe Brand Concierge, conversational AI, machine learning applications, personalization, intelligent search, and emerging website technologies.
    • Experience developing and evaluating proofs of concept, pilots, and A/B tests.
    • Ability to translate technology capabilities into practical business use cases, product requirements, and measurable outcomes.
    • Experience partnering with IT and other technology teams to execute within established enterprise architecture and address integrations, data, security, and implementation considerations.
    • Proven ability to communicate effectively with senior stakeholders and work effectively across complex, matrixed organizations.

    Preferred Qualifications

    • Experience supporting execution of website or digital product initiatives within healthcare, life sciences, or another highly regulated industry.
    • Experience with consumer-facing digital commerce, direct-to-consumer journeys, or integrated content-to-purchase experiences.
    • Experience applying established technologies to improve customer experience.
    • Strong executive communication skills, with the ability to simplify complex digital and technology concepts for senior stakeholders.
    • Proven success operating in cross-functional environments and supporting initiatives through pilot, validation, and implementation.

    Skills & Competencies

    • Website Product Execution & Delivery
    • Prioritized Website Capability Execution
    • Use-Case Execution & Requirements Development
    • Adobe Experience Manager / Experience Cloud
    • Conversational AI & Machine Learning Applications
    • Proof of Concept Execution
    • Experimentation & A/B Testing
    • Stakeholder Communication & Coordination

    Additional Job Standards

    • Hybrid work environment. Regular collaboration with teams in India and the United States is required.
    • The role may occasionally support critical meetings outside standard local business hours.
    • Functional Oversight & Direction: US Leader, SVP, Marketing for BLS & Digital Marketing Leader.

    Sourced from naukri

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    Section · 02

    Skills

    Adobe Brand Conciergeweb analyticsadobe experience cloudadobe experience managerAb TestingDigital Product ManagementPersonalizationConversational AiWebsite Product ManagementIntelligent SearchArtificial IntelligenceMachine Learning

    Section · Company

    About Labcorp

    LabCorp

    LabCorp

    Clinical Research

    644

    employees

    1969

    57 years old

    Bangalore / Bengaluru, Karnataka

    India

    ₹5.8L PA avg

    Avg at Labcorp

    About

    Labcorp is global leader of innovative and comprehensive laboratory services that helps doctors, hospitals, pharmaceutical companies, researchers and patients make clear and confident decisions.

    Industries

    Clinical Research

    Employee ratings

    10 reviews

    3.9/ 5

    Culture

    4.7

    Career growth

    2.7

    Work-life

    4.5

    Employees rate it well for

    Company Culture39Job Security39

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