Digital SEO / SEM and AI Search Specialist
Ecolab · Pune · onsite · Posted 31d ago
About a minute. You'll make an account on the way through.
About this role
- Perform keyword research, intent analysis, expansion, and optimization across traditional and AI-driven search experiences.
- Implement on-page SEO improvements including metadata, internal linking, and content optimization and answer-focused content enhancements to improve visibility in AI and generative search results.
- Support technical SEO implementation and site health monitoring to improve search engine and AI crawler interpretation.
- Assist in link-building, authority development initiatives and trust signal development initiatives that support both SEO and generative search inclusion (GEO).
- Hands-on experience with digital communications, digital channel management, SEO, AEO, GEO and SEM campaigns
- Identify opportunities to improve visibility in featured snippets, AI summaries, knowledge panels, and conversational search outputs
- Web and Application Development: Understand web structure and components to provide basic back-end development, AI readiness best practices, implement technical SEO recommendations, and optimize URL structures for enhanced performance and search engine visibility
- Quality Assurance: Conduct thorough quality reviews of iterated digital deliverables to ensure compliance with established brand guidelines, including SEO, AEO, GEO standards, before campaign launches
- Experience with Digital Marketing Technologies: Sitecore and Google Analytics
- Proficiency with web tools and technologies (e.g., portals, DAMs, CMS)
- Basic experience with database management systems, including database design, querying and management
Sourced from naukri
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About Ecolab
Ecolab
Waste Management
3.8k+
employees
Beaver Creek
US
About
A trusted partner for millions of customers, Ecolab (NYSE: ECL) is a global sustainability leader offering water, hygiene and infection prevention solutions and services that protect people and the resources vital to life. Building on a century of innovation, Ecolab has annual sales of $15 billion, employs more than 48,000 associates and operates in more than 170 countries around the world. The company delivers comprehensive science-based solutions, data-driven insights and world-class service to advance food safety, maintain clean and safe environments, and optimize water and energy use. Ecolab’s innovative solutions improve operational efficiencies and sustainability for customers in the food, healthcare, life sciences, hospitality and industrial markets.
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