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    Job · 18744445

    Ecolab logo

    Digital SEO / SEM and AI Search Specialist

    Ecolab · Pune · onsite · Posted 31d ago

    Undisclosed2–5 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    At Ecolab, you can help take on some of the world's most meaningful challenges, delivering critical insights and innovative solutions to help our customers achieve clean water, safe food, abundant energy, and healthy environments. With our worldwide reach and ambitious growth plans, you will have the opportunity to own your future and impact what matters. Are you ready to make an impact
    Ecolab is searching for a driven Digital SEO / SEM and AI Search Specialist within our Marketing Services team in Pune, India. In this role, you will execute and optimize search marketing initiatives across both traditional search engines and emerging AI-driven search experiences. This role focuses on implementing SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) recommendations, managing paid search SEM campaigns, and ensuring high-quality digital content deployment.
    You will collaborate with content creators, designers, developers, and digital strategists to improve search visibility, campaign performance, and user experience.
    What You Will Do:
    SEO, AEO GEO Execution Optimization
    • Perform keyword research, intent analysis, expansion, and optimization across traditional and AI-driven search experiences.
    • Implement on-page SEO improvements including metadata, internal linking, and content optimization and answer-focused content enhancements to improve visibility in AI and generative search results.
    • Support technical SEO implementation and site health monitoring to improve search engine and AI crawler interpretation.
    • Assist in link-building, authority development initiatives and trust signal development initiatives that support both SEO and generative search inclusion (GEO).
    Skills Required:
    • Hands-on experience with digital communications, digital channel management, SEO, AEO, GEO and SEM campaigns
    • Identify opportunities to improve visibility in featured snippets, AI summaries, knowledge panels, and conversational search outputs
    • Web and Application Development: Understand web structure and components to provide basic back-end development, AI readiness best practices, implement technical SEO recommendations, and optimize URL structures for enhanced performance and search engine visibility
    • Quality Assurance: Conduct thorough quality reviews of iterated digital deliverables to ensure compliance with established brand guidelines, including SEO, AEO, GEO standards, before campaign launches
    • Experience with Digital Marketing Technologies: Sitecore and Google Analytics
    • Proficiency with web tools and technologies (e.g., portals, DAMs, CMS)
    • Basic experience with database management systems, including database design, querying and management

    Sourced from naukri

    Skills

    Ux DesignTechnical SeoCMSsearch enginessem campaignsDatabase DesignAnalyticsDatabase ManagementBackendSEOQuality AssuranceResearchcomplianceKeyword ResearchmarketingDigital MarketingSEMArtificial Intelligence

    About Ecolab

    Ecolab logo

    Ecolab

    Waste Management

    3.8k+

    employees

    Beaver Creek

    US

    About

    A trusted partner for millions of customers, Ecolab (NYSE: ECL) is a global sustainability leader offering water, hygiene and infection prevention solutions and services that protect people and the resources vital to life. Building on a century of innovation, Ecolab has annual sales of $15 billion, employs more than 48,000 associates and operates in more than 170 countries around the world. The company delivers comprehensive science-based solutions, data-driven insights and world-class service to advance food safety, maintain clean and safe environments, and optimize water and energy use. Ecolab’s innovative solutions improve operational efficiencies and sustainability for customers in the food, healthcare, life sciences, hospitality and industrial markets.

    Industries

    Waste Management

    Employee ratings

    220 reviews

    3.4/ 5

    Culture

    3.4

    Career growth

    2.7

    Work-life

    3.6

    Employees rate it well for

    Work Life Balance30Salary17Senior Management16Work Culture14Office Politics14

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    Digital SEO / SEM and AI Search Specialist · waiting for your command