Digital Sales Manager - B2B Business - NBFC

The ideal candidate should possess strong consultative selling skills, experience in digital sales, CRM management, and a proven track record of achieving sales targets in a B2B environment. Should have experience leveraging digital channels to generate and convert leads. They are comfortable engaging with senior stakeholders, managing a structured sales pipeline, and using CRM and sales automation tools to consistently deliver revenue growth while providing an exceptional customer experience.

Key Responsibilities

Business Development & Sales

- Drive new partner acquisition through digital channels.

- Generate and qualify inbound and outbound B2B leads.

- Conduct virtual sales meetings, product demonstrations, and presentations.

- Manage the complete sales cycle from prospecting to deal closure.

- Build and maintain a healthy sales pipeline to consistently achieve revenue targets.

- Develop customized solutions based on client business requirements.

Lead Management

- Engage with marketing-generated leads and improve lead conversion.

- Prospect through LinkedIn, email campaigns, webinars, referrals, and digital outreach.

- Track customer interactions using CRM systems.

- Follow structured lead nurturing and follow-up processes.

Client Relationship Management

- Build strong relationships with key decision-makers.

- Understand customer pain points and recommend suitable solutions.

- Ensure high customer satisfaction throughout the sales journey.

- Collaborate with Customer Success teams for seamless onboarding.

Sales Operations

- Maintain accurate sales forecasts and pipeline reports.

- Monitor key sales metrics including conversion rates, win rates, and sales cycle.

- Prepare weekly and monthly MIS reports.

- Ensure CRM hygiene and timely updates.

Cross-functional Collaboration

- Partner with Marketing to optimize lead generation campaigns.

- Work with Product teams to communicate customer feedback.

- Coordinate with Operations for smooth execution and onboarding.

Required Qualifications

- Graduate or MBA from a reputed institution preferred.

Experience

- 12-18 years of experience in B2B sales, with significant exposure to digital or inside sales. Experience selling technology, financial products, SaaS, or enterprise solutions is preferred.