Digital Marketing Website Specialist Work From Home

Digital Marketing & Website Specialist Work From Home

Google Ads | Meta Ads | Social Media | WordPress | Adobe | Lead Generation

We are looking for an experienced Digital Marketing & Website Specialist to work remotely (Work From Home) for an established Australian client.

This is a long-term, hands-on role for someone who can independently manage digital marketing, paid advertising, social media, website updates, creative content and lead generation.

Key Responsibilities

• Manage Google Ads campaigns, including keywords, budgets, conversions and ongoing optimisation
• Manage Facebook & Instagram (Meta) Ads, including targeting, lead forms, retargeting and campaign optimisation
• Manage social media channels including Facebook, Instagram and YouTube
• Create and schedule posts, reels, advertisements and promotional content
• Monitor leads and ensure enquiries are properly captured and followed up
• Manage CRM and marketing automation workflows
• Work with Zapier, GoHighLevel or similar platforms
• Manage and update WordPress websites
• Create and update landing pages, website content, forms, plugins and banners
• Basic SEO and website optimisation
• Connect website and advertising leads with CRM systems
• Create graphics and marketing material using Adobe Photoshop, Illustrator, Adobe Express and/or Canva
• Basic video editing using Adobe Premiere Pro or similar software
• Track marketing performance including CPL, CPC, CTR, conversions and ROAS
• Provide regular performance reports and recommendations

Required Skills

The ideal candidate should have strong hands-on experience with:

• Google Ads
• Facebook & Instagram Ads
• Meta Business Manager
• Social Media Marketing
• Lead Generation
• WordPress
• Google Analytics / GA4
• Conversion Tracking
• CRM & Marketing Automation
• Zapier or similar integrations
• Adobe Creative Suite
• Canva
• Basic Video Editing
• SEO fundamentals
• Landing Page Creation
• Email Marketing

Who We Are Looking For

We are not looking for someone who only has theoretical knowledge or experience coordinating agencies.

You must be able to independently:

Create Launch Manage Troubleshoot Optimise Report

You should be proactive, organised and focused on generating quality leads and measurable business results.

Work Arrangement

• 100% Work From Home / Remote
• Working directly with an Australian client
• Long-term opportunity
• Must have a reliable computer and high-speed internet connection
• Must be available during agreed Australian business hours
• Strong spoken and written English is essential
• Regular Zoom/Teams meetings with the Australian team

Preferred Experience

• Minimum 23 years of hands-on digital marketing experience
• Experience managing multiple businesses/brands
• Experience working with Australian, UK, US or other international clients is preferred
• Healthcare, dental, education or professional-services marketing experience would be an advantage

When Applying

Please provide:

1. Current city/location
2. Years of relevant experience
3. Current and expected salary
4. Examples of Google Ads campaigns you personally managed
5. Examples of Facebook/Instagram campaigns you personally managed
6. WordPress websites you have personally worked on
7. Examples of social media or creative work
8. Adobe tools you are proficient in
9. CRM/automation platforms you have used
10. Previous experience working with Australian/international clients
11. Your availability to work Australian business hours
12. Notice period / earliest starting date

Please apply only if you have genuine hands-on experience and can independently manage digital marketing, advertising, website and lead-generation activities.