Digital Marketing Trainer / Instructor

We are seeking a dynamic and industry-experienced Digital Marketing Trainer to deliver a structured, hands-on training program. The trainer will be responsible for guiding students through core digital marketing concepts, tools, and real-world applications, ensuring they become job-ready professionals.

Responsibilities:

• Deliver engaging and structured training sessions on digital marketing concepts as per the defined curriculum

Cover key modules including:

• Digital Marketing Fundamentals & Channels
• Competitive Analysis & Strategy
• Content Marketing & Blogging
• Search Engine Optimization (SEO)
• Social Media Marketing (SMM)
• Paid Advertising (Google Ads, Social Ads)
• Analytics & Performance Tracking
• Conduct practical demonstrations and tool-based learning sessions
• Design and assign hands-on exercises, projects, and case studies
• Track student progress and provide continuous feedback
• Conduct assessments, quizzes, and evaluations to measure learning outcomes
• Mentor students on industry best practices and career readiness
• Support students in building portfolios (blogs, campaigns, etc.)
• Stay updated with the latest trends, tools, and algorithm changes in digital marketing

Desired Profile:

• Bachelor's degree in Marketing, Business, or related field
• Certification in Digital Marketing (preferred)
• Experience in training, mentoring, or conducting workshops preferred

Strong understanding of:

• SEO (On-page, Off-page, Technical)
• Content Marketing & Blogging platforms
• Social Media Platforms (Meta, LinkedIn, etc.)
• Paid Campaigns (Google Ads, Facebook Ads)
• Web Analytics (Google Analytics or equivalent tools)
• Ability to explain complex concepts in a simple and structured manner
• Hands-on experience with digital marketing tools and platforms
• Strong communication and presentation skills