Digital Marketing Team Lead

Role Title:: Digital Marketing Lead

Job Location :: Nagpur

Experience Required :: 3 - 8 years

Job Summary

We are seeking a highly experienced and dynamic Digital Marketing Leader to drive and manage our end-to-end digital marketing initiatives. The ideal candidate will bring strong expertise across social media, SEO/SEM, paid advertising, and content strategy, with proven experience working directly with US-based clients. A creative mindset, agency background, and excellent communication skills are essential for this role.

Key Responsibilities

• Lead and execute comprehensive digital marketing strategies across multiple channels including social media, SEO, SEM, and paid media.
• Plan, manage, and optimize paid advertising campaigns (Google Ads, Meta, LinkedIn, etc.) to achieve performance goals.
• Oversee social media strategy, content planning, community engagement, and brand positioning across platforms.
• Drive SEO initiatives including on-page, off-page, and technical SEO to improve organic visibility and rankings.
• Collaborate closely with US clients, understanding business objectives and delivering measurable outcomes.
• Develop high-quality, creative content aligned with brand voice and marketing goals.
• Analyze campaign performance, prepare reports, and present insights and recommendations to clients and stakeholders.
• Stay updated with the latest digital marketing trends, tools, and best practices.
• Lead and mentor internal marketing teams and coordinate with creative, PR, and media partners.

Required Skills & Experience

• Extensive experience in Digital Marketing, with strong hands-on expertise in:
• Social Media Marketing
• SEO / SEM
• Paid Advertising & Performance Marketing
• Proven experience working with US clients and handling direct client communication.
• Excellent English communication skills (both written and verbal).
• Highly creative, strategic, and data-driven mindset.
• Strong leadership and stakeholder management abilities.