Digital Marketing Specialist

Company Description Academic Mantra Services is dedicated to providing hands-on learning experiences for interns while delivering thoughtful, impact-driven marketing solutions for businesses. The organization focuses on collaborative growth, aiming to support both emerging professionals and clients in achieving their goals. By combining practical training with real-world marketing projects, Academic Mantra Services creates an environment where learning and business outcomes go hand in hand. The team values creativity, ethical practices, and mutual progress, offering a supportive setting for individuals looking to build their careers in digital marketing.
Role Description The Digital Marketing Specialist will work full time on-site at Academic Mantra Services in Sahibzada Ajit Singh Nagar. This role involves planning and executing digital marketing campaigns across social media, email, and other online channels to increase brand awareness and engagement. The specialist will manage social media accounts, create and schedule content, monitor campaign performance, and optimize strategies based on web analytics and key performance metrics. Daily responsibilities include coordinating with internal teams, conducting market and audience research, refining online marketing tactics, and preparing reports on campaign outcomes. The role also requires clear communication with stakeholders and active participation in team discussions to ensure consistent and effective brand messaging.
Qualifications

• Candidates should possess skills in Digital Marketing and Online Marketing for planning and executing integrated campaigns.
• Candidates should possess skills in Social Media Marketing for managing platforms, content, and community engagement.
• Candidates should possess skills in Web Analytics for tracking performance, interpreting data, and optimizing campaigns.
• Candidates should possess strong Communication skills for collaborating with teams and presenting ideas clearly.
• Relevant experience with content creation tools, ad managers (e.g., Meta Ads, Google Ads), and basic SEO is beneficial.
• A bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience, is preferred.
• Ability to work on-site full time in Sahibzada Ajit Singh Nagar, manage multiple projects, and adapt to changing priorities.