Digital Marketing Manager

The Digital Marketing Manager position is based out of our head office in Bangalore, and the specialist will own the devising and implementing of SEO and paid marketing strategies for multiple hotel customers and help them get the maximum return on investment on their spend.

Responsibilities:
The goal of the Digital Marketing Manager will be to ensure that our customers get a good return on investment on their digital spending. The Specialist will:

Project manage and ensure the delivery of high-quality digital marketing services to our customers.
Coordinate with customers to understand their business and marketing strategies.
Devise a strategy and a plan to help them achieve their goals. Review the plan with the customers and get their buy-in.
Implement the plan and work with internal teams to get parts of the plan implemented.
Create reports on the success of the campaigns and review the performance with the customer.

Skills Required:
Graduate degree in Engineering or Business. MBA is a plus.
0-2 years of prior account management and digital marketing experience required. Knowledge of SEO, Google Ads, Display Ads, and social media ads is required. This includes the ability to research keywords, identify the best ones to target.
Ability to measure and report the effectiveness of campaigns effectively.
Excellent analytical, communication, and presentation skills. Ability to convince both internal and external stakeholders. Ability to create engaging presentations.
Ability to create strong business cases for digital marketing.
Knowledge of analytics tools (Google Analytics, Google Ads tools, MS Excel, SEMrush, etc.).