Digital Marketing Manager
The Sachdev Group (TSG Automotive) · Delhi · onsite · Posted 38d ago
Not disclosed5–12 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Digital Marketing Manager
Experience: 5–12 years
Location: New Delhi / NCR
Lead the organisation's digital marketing function across performance marketing, SEO, social media, content, websites and digital lead generation.
Key Responsibilities
- Develop and execute the overall digital marketing strategy.
- Own digital lead generation and acquisition.
- Manage PPC/performance marketing activities.
- Lead SEO strategy and organic growth.
- Oversee social media and content marketing.
- Coordinate website and landing-page optimisation.
- Improve conversion rates across digital channels.
- Track CPL, CPA, ROAS, traffic, leads and conversions.
- Manage digital marketing agencies/vendors where required.
- Lead and develop the digital marketing team.
- Work closely with Sales and Business teams to improve lead quality.
- Use analytics and data to continuously improve digital performance.
Must-Have
- 5–12 years digital marketing experience.
- Proven lead-generation experience.
- Strong understanding of Google/Meta advertising.
- SEO and social media knowledge.
- Analytics and performance reporting.
- Team-management experience.
- Strong understanding of conversion optimisation.
- Candidates should demonstrate measurable business results, not just activity management.
Sourced from foundit
Skills
Website and landing-page optimisationContent Marketingperformance reportingAnalyticsSocial MediaMeta AdvertisingConversion OptimisationSEOLead GenerationPerformance MarketingDigital MarketingPPC