Digital Marketing Manager

Roles and Responsibilities :

• Develop and execute comprehensive digital marketing strategies to drive brand awareness, engagement, and conversions across various platforms.
• Manage and optimize paid media campaigns across social media channels, including Facebook Ads Manager, Google Ads, and other relevant platforms.
• Collaborate with cross-functional teams to create high-quality content that resonates with target audiences and aligns with business objectives.
• Analyze campaign performance using data analytics tools like Google Analytics to inform future optimization decisions.

Job Requirements :

• 5-12 years of experience in digital marketing or a related field.
• Proven track record of success in managing paid media campaigns on social media platforms (Facebook Ads Manager).
• Strong understanding of search engine optimization (SEO) principles for website optimization.
• Experience working in an e-commerce environment or similar industry.